Marketing & SEO Discussion List - LED Digest

Ecommerce Topics

Ecommerce. In one way or another, it's why most Internet marketers do what they do. Either selling leads, widgets, column inches, or eyeballs, the end goal is often dependent upon an ecommerce transaction; and for small business retailers, converting targeted leads is all that matters. This category contains a plethora of topics related to selling online, such as shopping cart software and services, retail strategies and issues (such as cart abandonment and conversions), merchant accounts, international payments, and much more.

More information: A good place to start is the Wikipedia entry on electronic commerce. You should also take a few moments to read this early survey of ecommerce from the Economist. For ecommerce news and views, Internet Retailer is worthwhile, and (though heavily laden with ads), so is the ecommerce guide at Internet.com. There are tons of great blogs that cover ecommerce topics as well, just do a tag search on Technorati.

Are there other resources I should cite here? If so please let me know.

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Date Item Title Author
31 January 2006 Shopping Cart Abandonment Kevin Condon
31 January 2006 Installing Security Certificates? Bill Davison
24 January 2006 Shopping Carts Susan Johnson
 
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