| LED Digest 2026: DMOZ Doesn't Matter |
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================================================== The LED Digest Moderated Discussion List "Effective Online Advertising, Since 1997" pair Networks: The LED's Web Host Hosting and Domain Reg. from a Trusted Leader pair.com for Hosting | pairNIC.com for Domains ================================================== List Moderator: Published by: Adam Audette LED Digest post, led-digest.com http://www.led-digest.com .............................................. September 21, 2005 Issue #2026 .............................................. .....IN THIS DIGEST..... ====== NEW ====================== --== Keeping it Fresh ==-- ~ James Miller "Has anybody else got any simple ideas on keeping a web site fresh." ==== CONTINUING ================= --== What's Up With DMOZ? ==-- ~ Derek Andrews "...I don't think one can say that DMOZ is on the way out." ~ Michael Martinez "DMOZ is no longer that important." ~ Martha Retallick "A lot of the category editors run their areas as if they were private fiefdoms." --== Microsoft's Future ==-- ~ Rich Dudley "I think reports of Microsoft's death are very premature." ~ Michael Linehan "Now we're going to have crashes...while watching TV..." --== Web Site Forums Worthwhile? ==-- ~ Kathryn Martyn "...it takes a real effort to get people posting." ==== BILLBOARD =================== --== Mambo? ==-- ~ Carrie Cassidy ======== NEW ===================================== From: James Miller Subject: Keeping a Web Site Fresh One of the biggest problems with a web site is keeping it fresh and up-to-date looking. I've recently put together a picture gallery and shop for a company and have used a piece of software called JAlbum to develop the gallery. You just put a picture into a directory on your PC and then run JAlbum and the gallery is updated. What would be much better if you could link each picture to the on-line shop. I've searched for something to do this and can't find anything suitable, easy and at the right price. So I'm probably going to write it myself, basing it on something like an Excel spreadsheet. You would just select the image, at a title and a comment and then add the link to the shopping database. The whole idea would be that the company could add products themselves, so that I get paid for consultancy rather than daily grind. Has anybody else got any simple ideas on keeping a web site fresh. James Miller Daisy Analysis: www.daisy.co.uk james, daisy.co.uk ===== CONTINUING ================================= From: Derek Andrews Subject: DMOZ > I'm sure to open a hornet's nest with this one, but I wish > to discuss DMOZ. I'm very disappointed in this directory... > Is DMOZ on it's way out or here to stay? - Renee Kennedy, LED 2025 I don't think Renee's poor experience getting listed in DMOZ is anything new, so on that front I don't think one can say that DMOZ is on the way out. The way I see it from an SEO perspective, is that any search engine worth it's salt must know that DMOZ is far from complete, and shouldn't be placing too much emphasis on a listing there. It is probably true that a site listed with DMOZ is good, but it cannot be inferred that one not listed is of poor quality. I notice that Google no longer has Directories as an option on its home page; it has to be accessed from the 'more' page. Interesting that it gives priority to Usenet and Image search. As for the 4000 mirror sites, I doubt that any search engine places much emphasis on their value. For the most part DMOZ is a just a cheap way of building content on which to place paid advertising. Not to mention all that duplicated content all over the web. Probably the biggest loss for sites not listed is for those users who use directories. But then is any directory complete? So, from those perspectives, maybe Renee is right, and Dmoz is on the way out. One approach Renee may like to consider is listing in another category. Sometimes regional is an easier way to go, such as http://www.google.com/Top/Regional/North_America/United_States/Health/ Derek Andrews, woodturner http://www.seafoamwoodturning.com ------- new post - same topic ------- From: Michael Martinez Subject: DMOZ > ... what is an SEO to do when so much > hinges on a DMOZ listing? - Renee Kennedy, LED 2025 Actually, when it comes to SEO, DMOZ is no longer that important. You've made the submission. That is it. Move on. There are other directories out there. It will suffice if you get listings in any two of DMOZ, Yahoo!, JoeAnt, Zeal (non-commercial only), GoGuides, or similar directories. Remember that there are business directories out there which let you include a Web site URL in the listings (you may have to pay for that with some of them, including some of the really good ones). Check out Yahoo! Local, Switchboard, and SBC's SmartPages to begin with. > Is DMOZ on it's way out or here to stay? It doesn't matter. Michael Martinez, Author Understanding Middle-earth, Parma Endorion, and Visualizing Middle-earth http://www.michael-martinez.com/ ------- new post - same topic ------- From: Martha Retallick Subject: DMOZ The story I've heard on DMOZ is this: A lot of the category editors run their areas as if they were private fiefdoms. In other words, if your site is a competitor to theirs, your chances of listing your site in DMOZ are somewhere between slim and none. Martha Retallick Western Sky Communications Web & Graphic Design http://www.westernskycommunications.com ------- new post - new topic ------- From: Richard Dudley Subject: Microsoft I think reports of Microsoft's death are very premature. Gates is hedging his bets on more than just PCs and home use. MS's business applications set the standard (especially SharePoint and its integration with Office products). It's easy to say that MS is dying because it doesn't garner press attention or its sales increases are relatively small, but those measures can be deceiving. Fast Company recently had an article about this topic, with some interesting statistics (which I reposted on my blog at http://www.rjdudley.com/blog/TheMassivenessOfMicrosoft.aspx). In addition to their business software, Microsoft's development tools are also top notch, and only getting better. The .NET platform provides an extremely rich framework, and Visual Studio is outstanding. The .NET framework has been ported to other platforms such as Linux and MacOS, which adds one more reason to develop with MS's latest tools This week is Microsoft's Professional Develoeprs Conference, and one of Jupiter's analysts has high marks for the upcoming offerings from Microsoft: http://weblogs.jupiterresearch.com/analysts/gartenberg/archives/010528.html. Rich Dudley www.bloomeryweddings.com ------- new post - same topic ------- From: Michael Linehan Subject: Microsoft > I think Mr. Gates has set his sights far beyond the PC as > we know it.:-) He'd like to make it the "hub" of your home > - the place where your personal computing, home entertainment, > and the internet collide. - Ronni Rhodes, LED 2025 God - or someone - help us all. Now we're going to have crashes two or three times a day while watching tv or listening to the stereo! ;) Michael Linehan, Marketing Alchemy ------- new post - new topic ------- From: Kathryn Martyn Subject: Forums > Used correctly a forum can be an > invaluable business tool. - Mary Lee, LED 2024 I agree. I participate in many forums and finally started one on my site, The Back Fence, but it takes a real effort to get people posting. I see yours is obviously well read but notice how thousands of people read and only a few will post. Similar to LED, right Adam? I hosted a live chat (forum based) last night at http://www.weightlossbuddy.com. I think I'll do more of those at The Back Fence as well. People like community and forums are wonderful for creating community at a site. Plus since I get so many e-mails, I really like to send a reply that literally thousands can read it and benefit by rather than just the original sender. Kathryn Martyn, M.NLP Ending Emotional Eating, One Bite at a Time http://www.onemorebite-weightloss.com/backfence ==== BILLBOARD =================================== From: Carrie Cassidy Subject: Experiences with Mambo I've heard a little about Mambo supposed capabilities, but does anyone out there have actual experience using it? What's your opinion, is it as good as or better than similar licensed products for maintaining content? Carrie Cassidy Wisteria Garden Advertising ------------------------------------------------------- The LED Digest is sponsored by pair Networks: pair.com for Hosting | pairNIC.com for Domains Copyright 1995-2005 Orange Wheel, LLC. All Rights Reserved. ----------------------------------------------------------------- "You are the bows from which your children as living arrows are sent forth." - Kahlil Gibran |
