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LED Digest 1827: Buying and Selling Text Links Print E-mail

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List Moderator:                      Published by:
Adam Audette                            LED Digest
adam,led-digest.com      http://www.led-digest.com
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June 24, 2004                          Issue #1827
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           .....IN THIS DIGEST.....


==== CONTINUING =================

        --== Text Link Vendors? ==--

                ~ John Miller
"It is a risky business. Let the buyer beware."

                ~ Dave Roberts
"Why buy and sell links? It's easy to get reciprocal links."

        --== The End of I-Sales ==--

                ~ Ann Beebe
"...the collateral damage of spam filters from
ISPs has destroyed much."

                ~ John Audette
"I loved the whole thing - and I especially loved I-Sales."

                ~ Rob Bishop
"The internet is successful because of the diverse
individuals coming together to make a whole."

        --== Image Search ==--

                ~ Jean-Jacques Joseph
"I manage few web sites involved with images..."

                ~ Phill Casella
"...many people are visually oriented..."

                ~ Tom Aman
"...when Google indexes images, it indexes on
more than the image name."


==== BILLBOARD ===================

        --== 301 Redirects ==--
                ~ Bill Davison
                ~ Tom Anson


===== CONTINUING =================================

From: John E. Miller
Subject: Link vendors

> ... I want to know if there are any vendors of links. Does anyone
> have an experience to share on buying / selling text links?
        - Ajeet Khurana, LED 1825

I myself buy and sell a lot of text links, but would not post my
link here in public. Enough people find me through their competitors
backlinks.

There are several places you can go.

www.linkadage.com is an auction site where sellers can post their
text link packages and buyers can bid on them. The down side here is
that you don't know what site you are going to get links on until
after the auction and sometimes not until after you pay and they are
posted. I have bought a lot of link packages here, and some of them
are garbage and have had to ask for my money back. I have always
been lucky and gotten it back.

http://www.text-link-ads.com is a broker of Text Link Ads. They have
some of the highest quality text links around, and stand behind
them. At present I have a budget of over $1000 a month with them and
I'm very happy. They will also sell ads for you on your site.

www.textlinkbrokers.com is another broker, but I have not dealt with
them, since I very happy with Text Link Ads. They do feature an
online inventory, but you don't know what sites they are.

In general the pricing can vary. It depends on where they get their
backlinks. If it is an authority site it is worth more than a site
that has purchased a high PR link someplace else. A PR6 is worth $20
to $25. A PR7 is $60 to $100. A PR8 $150 to $300. And a PR9 can be
$1000 to $3000. All these prices are per month. Of course if you buy
them in packages or a site wide link the price can be a lot lower.
Most high quality sites will not accept ads from casinos, Rx, and
adult sites.

A few tips I can offer are these.

If you see a site that sells text ads and decide to contact them, be
sure to include your site URL when asking about the pricing. Many
site owners are afraid to talk openly about their ads with someone
they don't know. Remember that they are way more at risk for selling
the ad than you are for buying. You can not get in trouble for
having a link from a site, but can get in trouble for linking to
another site.

Buying a high PR text link will help you increase your PR so that
other sites are more willing to exchange links with your site. By
having a high PR site, I have been able to convince other webmasters
with low PR that it would be in their best interest to give me
several links in exchange for 1 link on my high PR site. The nice
thing is, after they get a link from my site, their PR goes up and I
now have several high PR links.

Be careful because the major search engine has been blocking the PR
that some sites send because they are selling text links. There is a
list of some sites that do not pass PR here http://www.blockedpr.com

Disclaimer: I have no interest in any of the above mentioned sites.
These are only resources that I use. It is a risky business. Let the
buyer beware.

John Miller


------- new post - same topic --------

From: Dave Roberts
Subject: Link vendors

Why buy and sell links?  It's easy to get reciprocal links.  Just
find a collection of sites that are related but not competitive to
your own site, put them on a links page, and send each a
well-written email soliciting a reciprocal link.  If you write it
well, you'll get an acceptance rate of 50% or so.  Put on 200
outbound links and you'll get 100 reciprocal links, which will help
your pagerank a lot.

If you do it all it's dreary work, but once you have your first set
of links then you can just maintain them by checking and renewing a
few each month, and the work from there is manageable.

It used to take me a long time to do this for my clients; now I've
automated both the process of seeking the sites and managing the
campaign, so my clients get 100 reciprocal links (of better quality)
at no extra charge as part of the basic Web marketing service.  I
train a robot to do the search instead of taking hours to do it
myself.

The good news is that the robot visits a site only once, and if
you're doing it manually, you wind up looking at the same site a lot
of times.  For a typical engagement, I'll train the robot for a
couple of hours (while I am doing other things too), then after
training I'll let the robot run for a week finding candidate sites
which I narrow down from the 1,000 or so sites that it finds to
about 250.  Then I use a database to track the status of the
dialogue with each Webmaster concerning getting a link back, and
even checking that the link is actually there.

Dave Roberts
http://www.davedoesitall.com


------- new post - new topic --------

From: Ann Beebe
Subject: Declining interest in Email News Lists

> I think the rise of spam, and the tools to fight it, has also
> contributed to declining participation in email newslists...
        - Richard Takaba, LED 1826

How true, the collateral damage of spam filters from ISPs has
destroyed much.  I could not receive this very LED list at my two
regular ISPs, so I've had it sent to a third email address,
web-based.... The downside is, I am very lazy and don't bother to
check this mailbox all that often, thus my declining interest.   I
have no control over what Roadrunner calls spam, which annoys me no
end.

I am now making more of an effort to check my web-based email.

Ann Beebe
www.oldies45s.com


------- new post - same topic -------

From: John Audette
Subject: End of I-Sales

Greetings....

First of all, thanks to Ken and Thom for the kind comments about my
involvement with the I-Sales Discussion List. Aloha to you both.

Moderating I-Sales was a labor of love for me. In the mid-90's, at a
time when TV commentators would giggle when they had to announce a
URL, those of us involved in the Internet felt a special kinship. We
were almost tribe-like as we wandered through unexplored expanses.
It was really, really exciting -- an experience that I feel blessed
to have been part of. My cliche book refers to it as a once in a lifetime
experience.

It was a time when my personal approach to business, "Ready, Fire,
Aim", an approach that had invariably been a liability, was turned
into a giant asset. Filled with idealism and that most powerful
motivator of all -- naive enthusiasm -- I was fired up. There were
times when I received over 300 personal emails (no Viagra or Cialis
in those days!) a day -- and answered every one of them the same day.

I remember when the company that eventually bought my company (MMG -
Multimedia Marketing Group) visited our loft office in Bend, Oregon
USA. We had 35 people crammed into a space that would comfortably
accommodate about 10 and were no doubt committing 700 code
violations. As the London-metro-traditional-agency type wandered
around the loft, he was struck by how many people were pulling
things up on their monitors and exclaiming "Have you seen this!".

I loved the whole thing -- and I especially loved I-Sales. Five days
a week, 52  weeks a year, at home, in Hawaii, in Dublin, sober,
after too many Guinnesses, I produced I-Sales. I never got tired of
it. I learned something every day and though our community might
have been "virtual", it was strong and viable.

It's great to have had the baton passed from I-Salers to LEDers. I'm
proud of Adam and the way he is continuing the I-Sales tradition
with the LED. To his credit he doesn't have as big a mouth as his
Dad, and he's smart, ethical, modest and focused.

I've been away from the Internet fray so long that I don't know much
of anything anymore. So, although I follow the discussion here
regularly, I haven't attempted to post as I have a new-found
reluctance not to make a fool of myself.

Keep Striving,

John Audette


------- new post - same topic -------

From: Rob Bishop
Subject: End of I-Sales

In regards to the post by Thom Reece.

> In the case of I-Sales, it began the long road to oblivion
> when John Audette ceased to be its moderator.

I respect your opinion, but I do not agree with it.

I think to boil down the demise of any internet presence to one
individual is a injustice to the internet as a community. The
internet is successful because of the diverse individuals coming
together to make a whole.

I do not disagree with anything you said positive about John, but a
great list is bigger than the sum of the whole. ( is that the right
use of the expression ? )

Thanks.  ( LED forever ! )

Bear Hugs

Rob Bishop

Binkley Toys
www.customplushtoys.com


------- new post - new topic -------

From: Jean-Jacques Joseph
Subject: Image search

> ... can anyone offer an up-side [to getting images indexed]? And
> if there is one, how does one get images indexed and ranked?
        - Tom Anson, LED 826

I do not think there is an up-side. I manage few web sites involved
with images: real estate, art glass, antiques dealers... and my own
web site is about art. All of them get hits through the search
engines from the images and yes the link to the site is there but I
doubt that a buyer will use the images search to purchase anything,
just curiosity I guess.

To answer Gary Greene: go to Google and after selecting images
instead of web, type: Buffet Louis XVI

Interestingly what ever is used to create the pages shows up: PSP,
SHTML, ASP, HTML...

Jean-Jacques Joseph


------- new post - same topic -------

From: Phill Casella
Subject: Image search

I find that many people are visually oriented and need to verify
what they are reading about is what they want. For my business this
is most important to be able to give people that visual to help
finalise the sale.

If I go to some of my competitors site I find that you can often get
lost in the glitz of the site and see everything else but what you
want. To have a search that brings up images to a specific item,
especially after you have done all your research, will save much
time, even when it come to assisting with school projects. Who
hasn't been down that road before?

The reality of it is, if you wish to protect you graphic and what
knots, build your self a java line that you can copy and past over
and over again or have a template page with it already built into,
to look after (your) investment. But for me and the companies I
represent we see it as an extension to our present advertising and
the more people that see it, the stronger the brand name becomes.

Cheer

Phill Casella
www.differentcycles.com


------- new post - same topic -------

From: Tom Aman
Subject: Image search

> Since Google added image search, I've read some discussion
> of this. I never quite understood the purpose of it...
        - Tom Anson, LED 1826

The purpose is simple - sometimes it is a better way to search.

I, for one, sometimes do searches on images rather than Web pages
because this often gives me better results, depending on what I am
looking for.  Bear in mind that, when Google indexes images, it
indexes on more than the image name.  The image index includes the
"context" (page content) of where the image is found, so this can be
a very useful way to search, particularly if I am only interested in
viewing content that includes pictures.

For example, recently I wanted information of lighthouses on Lake
Ontario, but only if the lighthouse was pictured.  A normal Google
Web search for "lake ontario lighthouses" returns 4960 entries, and
image search with the same words returns only 128 entries.  4960
entries is a bit much to look through, 128 is much more reasonable
and these 128 pages will likely contain images of the lighthouses.
(I found what I wanted in less than 5 minutes)

Obviously, image searches are a bit specialized, but can really be a
big help when looking for something on the Web.

> How does one perform an image search?
        - Gary Greene, LED 1826

Gary, just go to Google (www.google.com) and click the "images" link
that appears above search term entry field.  The search will then be
performed for images rather than Web pages.

Tom Aman

Aman Software
http://www.cyberspyder.com
amant, cyberspyder.com


==== BILLBOARD ====================================

From: Bill Davison
Subject: 301 redirects

> Can anyone tell me how long it takes 301 redirects
> to have an effect on a sites search engine listing?
        - Justin March, LED 1826

Just as long as it takes the search engine's spider/bot to discover
the re-direct.

Bill Davison
bizwebpage.com


------- new post - same topic ---------

From: Tom Anson
Subject: 301 redirects

This is slightly(?) off-topic of Justin March's question about 301
redirects, but I have a related question.

Last year, I did a site redesign in which I changed some pages from
a ~/References directory to ~/info.  The idea was to separate out
informational pages from commercial pages on my website.  None of
the pages that were moved had much traffic, and none had great
positioning in the search engines.

However, to avoid broken links (and because my host -- ICServ --
doesn't allow for redirects), I changed the pages in the old
location to link to the new location (ex:
http://www.therapeutic-grade.com/References/garys-story.html).
Sounded workable to me, but I've noticed a strange pattern:

It now appears that I'm getting more traffic on some of my old pages
than I did before, and only slightly better traffic on the new
pages.  I'm thinking that the search engines have not indexed the
pages as I expected.  Should I be contacting the search engines
about what I've done (resubmitting the pages), or what?

I'm trying to avoid changing hosts for now . . .

Tom Anson

Anson Aromatic Essentials
http://www.therapeutic-grade.com


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