| LED Digest 2290: Experiences Buying Links? |
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================================================== The LED Digest Moderated Discussion List "Effective Online Advertising, Since 1997" Data > Information > Knowledge > Wisdom pair Networks: The LED's Web Host Hosting and Domain Registration from a Trusted Leader pair.com for Hosting | pairNIC.com for Domains ================================================== List Moderator: Published by: Adam Audette LED Digest adam, led-digest.com http://www.led-digest.com .............................................. November 16, 2006 Issue no. 2290 .............................................. .....IN THIS DIGEST..... ==== CONTINUING ================= <Moderator Comment> ~ Our first ebook --== Buying Links ==-- ~ Mike Valentine "...you've just put the world on notice that you are considering [buying links]..." <Moderator Comment> "My job is to start discussions." --== Getting Sued for SEO Work ==-- ~ A. Brantley "A 'non-compete' agreement might very well tie the noose around your neck." ~ Phil Chave "Get some proper legal advice." ~ Scott "SEO is a constant battle." --== Booted from AdSense for Click Fraud ==-- ~ Angela Booth "Why not ask AdSense?" ~ Dr. Amit Chatterjee "You can add his websites to your own account and [set] up 'channels'..." --== HTML Editors ==-- ~ Roger Hass "For years I have been using this HTML Editor - DerekWare HTML..." ==== BILLBOARD =================== --== Make My Site Faster ==-- ~ Tom Aman ======== CONTINUING =============================== <Moderator Comment> Greetings LEDer, I'm proud to announce the first ebook in the LED Digest Bookstore: "Start Your Own Home-Based Website Design Business" by Mark Frank. First, Mark is a long-time LEDer and contributes consistently quality posts. Second, this ebook has really useful information. It covers all aspects of the design biz game, from how to find the right clients to targeting your business to a market niche. There are 19 chapters of information spanning almost 200 pages. The Appendix, though, may be one of the most valuable parts of the book. Mark offers a selection of business forms and contracts, from design proposals to sub-contract agreements. Really good stuff. I've gotten the list a 10% discount. The book is $44.95. Check it out: http://led-digest.websitedesignbiz.com Best wishes, Adam PS: I'd love to get your feedback about this - both the ebook itself and the idea behind it. -------------------- From: Mike Valentine Subject: Buying links > I know that there's lots of ways to skin a cat. I've > never bought links myself and would appreciate > some input from those who have. - Moderator Comment Adam, I've been opposed to link buying for a couple of years, ever since I contacted a well known broker and asked a few questions. They had to do with IP ranges and variety in placement sources, as well as result tracking of customer ranking improvements. I was blown off with "I don't have time for that! Everyone knows this works to increase PageRank!" The providers simply don't care how your links look to the Algorithms. They are providing a service which is in demand and consequences be damned. My personal take on it is don't risk your reputation or your rankings on a short term high sold by PageRank pushers. You'll become addicted and the rankings crash can be nasty with serious withdrawal symptoms. Besides, you've just put the world on notice that you are considering it and made it public here. I recommend against it. Mike Banks Valentine http://RealitySEO.com <Moderator Comment> Whoa there Mike. I haven't put the "world on notice" that I'm considering buying links! Don't know how you jumped to that conclusion. It sounds very dramatic though. :-) What I've actually done is tried to start a discussion. Please remember: this is a discussion list, and I'm the moderator. My job here is to start discussions. Personally I have no intention of buying links, because I don't need to buy links. But I'd love to hear from those who have experience with the process. Not for my own consideration, Mike, but for the discussions it might produce. One attribute of this list is that it tends to produce higher quality posts than most any other forum I've been to. The format lends itself to quality. It's a slower response rate, it's very public, it's formalized (a name is even required - no tag names - imagine that!). These are things that help make posts more editorial and thoughtful than your typical blog, forum, etc. So bringing up the link buying question gives us an opportunity here to explore that topic on the LED. As far as I'm aware, we haven't had many discussions about it. I've found a few from years past but nothing current. So link buyers - you can post anonymously if you want - what's your take? I'm going to stick my head out there and say that it's not so black and white that buying links is "bad." It also might be pretty risky. I think I remember the O'Reilly network getting burned by Google because of purchased links...? I'm sure it can be effective, which is why Text Link Ads (for one easy example) has been so successful (and was recently bought out). Experiences, thoughtful posts, rants, flames, all are welcome. Cheers, Adam -------- new post - new topic -------- From: A. Brantley Subject: Getting Sued for SEO Work > As buyer of marketing services, I would be pissed > (angry, not from over-consuming, for our UK friends) > if a vendor did similar work for a competitor. In fact, > I have a vendor sign a document that spells this out. > It is completely unfair for you to develop specific > knowledge on my dime and sell it to someone else. - Tim Klimasewski, LED Digest 2287 - http://www.led-digest.com/content/view/1351/55/ I agree. The 1st party paid for your time and the work was developed on their dime. A "non-compete" agreement might very well tie the noose around your neck. It is an agreement not to compete. If you developed essentially the same info for the 1st party's competor, the courts might decided that you legally have competed with them. Better read it closely before you depend on it to save the day. On the other hand, non-compete agreements usually have a time limit in the agreement. Standard used to be 5 years. Again, check your agreement, then you probably better talk to your lawyer. A. Brantley -------- new post - same topic -------- From: Phil Chave Subject: Sued over SEO Dear Name Withheld, My advice would be to spend half hour with your lawyer and pay the small fee for the half hour of advice. She will be able to advise you far more accurately, probably, than most of us out here. At least it gives her fair warning that you may be coming back with it at some point and gives her the opportunity to do her own research. But most of all, it will likely put your mind at rest that this person has no hold over you, unless of course, they've paid you a retainer for the last 4 years which had an exclusivity clause. If you are an independent contractor, that's what you are, which means you can work for whoever you want to. If that's not the case, surely you're an employee and they will be responsible for your national insurance and taxes, things like that. Get some proper legal advice. That's my advice anyway. Good luck Phil Chave www.distanthealer.co.uk -------- new post - same topic -------- [the following response was published on the Web site: http://www.led-digest.com/content/view/1352/172/ ] -------------- From: Scott Subject: Sued for SEO A designer creates an ensemble for a movie star 4 years ago for a special event and says, based on the panotone color shart, glamour, vogue, etc. these are the trends that most stars are following in order to get picked as a fashion icon rather than a "fashion don't" in most magazines, trade journals, etc. The actor / actress claims 4 years down the road, this outfit is getting me laughed off the red carpet, I'll sue!! You are an SEO, you know that the engines are fickle and that tastes change over time. SEO is a constant battle. Unless you signed on for constantly updating their site, maintaining something to keep the rankings up.. they should be thanking you that your old work has lasted so long! Scott -------- new post - new topic -------- From: Angela Booth Subject: Booted by AdSense > Since I have already got an account with Adsense, I wonder > whether I will be penalized if my son also register for an Adsense > account, because naturally the IP addresss will be the same. - Thomas Yoon, LED Digest 2289 Why not ask AdSense? They're approachable, and it's a legitimate question. All best wishes Angela Booth Freelance Copywriter and Ghostwriter http://www.angelabooth.com/ -------- new post - same topic -------- From: Dr. Amit Chatterjee Subject: Booted by AdSense Hi Tom, Is getting the money to your account, and then transferring it to his account a problem with you? You can add his websites to your own account and see how much he earns by setting up "channels" while inserting the code. In fact if they are different domains, I don't think you need to change the code at all. Sincerely, Dr. Amit Chatterjee, SM http://www.mtindia.org -------- new post - new topic -------- From: Roger Hass Subject: HTML editors > Does anyone know a good website editor? - Mary Findley, LED Digest 2284 - http://www.led-digest.com/content/view/1326/55/ Hello Mary, and G'Day Folks, DerekWare HTML Author 3.0 - Simple yet packs a lot of punch! For years I have been using this HTML Editor - "DerekWare HTML Author 3.0 by Derek Smith - Public beta version" in all versions of Windows from Win 95 up to 2003 and have incorporated it into most FTP programs I have used over the years. And as Derek Smith tells why he wrote it, (back in the good old days): -------------------- "So you're asking yourself, "What do I need with *another* web authoring tool? What could this one possibly provide me that I don't already have?" Well, I find myself asking that same question. However, no matter what application I used to create web pages, none of them seemed to offer everything I wanted. That's why I wrote DerekWare HTML Author." -------------------- Features (seems a bit funny now when you think about it and the fact that it still works in 2006) - Fully 32-bit Windows 95 application - Supports all HTML 2.0 tags and Microsoft Internet Explorer 3.0 extensions. - Intelligent tag formatting, allowing the user to select the text to be formatted and click a button. - Tag Wizards for the more complicated tags, including font changes, extended horizontal rules, images, dynamic images, links, marquees and forms. - A customizable tag list, allowing the user to add, remove and modify user-defined tags. Licensing DerekWare HTML Author 3.0 is being released as freeware to the general public. The program may be freely distributed, so long as none of it's contents are modified in any way. Corporate use is hereby forbidden without written consent from the author. (if you can find him!) There are many sites that still have it available for download (some attempt to incorporate it or claim it as their own, so take care and make sure it's genuine) To make it easy for you all, here is the download link from my web site in a zip file, with full instructions and how to expand all menus and options to make it a very handy HTML editor. www.pcbugfixer.com/temp/DerekHTML.zip Have fun using it, and if you can still find Derek Smith (I did 2 years ago) let me know where he is please. Roger Hass www.pcbugfixer.com ==== BILLBOARD =================================== From: Tom Aman Subject: Faster site > ... I wondered if someone would be prepared to take a > look at my website and advise me how to make it load faster. - Val Waldeck, LED Digest 2286 - http://www.led-digest.com/content/view/1342/55/ Actually, I wish more sites loaded as quickly as Val's. Except for graphics, on a 44Kbps dialup, the average load time for each page seems to run at about 4 seconds. This makes the site very useable for dialup users because the page content is available very quickly, if interested, the surfer can wait for any graphics to load. The only realy delay is waiting for the images for the menu to load when the first page is accessed, even that ceases to be a problem on subsequent pages. If Val follows some of the other suggestions being made by LEDers, it should be possible to reduce the load times further. Aside from those suggestions, images would also load faster if they were run through an image optimizer to reduce their size, and elimination of the animated GIF images would further speed things up. Tom Aman ------------------------------------------------------- The LED Digest is sponsored by pair Networks: pair.com for Hosting | pairNIC.com for Domains Copyright 1995-2006 Orange Wheel, LLC. 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