| LED Digest 2399: Essential Software for Work |
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================================================== The LED Digest Moderated Discussion List "Effective Online Advertising, Since 1997" Data > Information > Knowledge > Wisdom www.GetWebContent.com/LED : the LED's Key Sponsor The Web's Most Experienced SEO Content Providers. ================================================== List Moderator: Published by: Adam Audette LED Digest adam, led-digest.com http://www.led-digest.com .............................................. April 30, 2007 Issue no. 2399 .............................................. .....IN THIS DIGEST..... ====== NEW ===================== --== Internet Marketing Conferences ==-- ~ Chris Edwards "I was wondering if there were any good yearly conventions specifically for Internet Marketing?" --== Google Indexing Time for Blogs ==-- ~ James Miller "...blogs are much better than traditional web sites for promoting your product or yourself." ==== CONTINUING ================= --== Essential Biz Software ==-- ~ Michael Linehan "I'd like to promote the very use of CRM, if you'll excuse the expansion." ~ Kathy Wilson "A necessary evil is Word since many of my website clients send me documents..." ~ Viggie Bala "Which one will be the best email client in windows?" ~ Veronica Yuill "It was Quanta+ which singlehandedly caused me to switch to Linux 18 months ago." ~ Charles Oertel "[Ubuntu] has some tools to help you migrate off Windows..." --== Change One Thing ==-- ~ Nathan Holley "SEO has a horrid reputation and rightly so in many cases." ~ Tamra Heathershaw-Hart "I'd have an automatic setting on my telephone that would beep out whining." =========== NEW ================================== From: Chris Edwards Subject: Internet Marketing Conferences Hello All! I was wondering if there were any good yearly conventions specifically for Internet Marketing? Thanks, Chris Edwards Comment? -------- new post - new topic -------- From: James Miller Subject: How Long Before a Blog Post is in Google? I was playing about last night and noticed that my blog posts seemed to get indexed very quickly by Google. This also included the test WordPress blog and not just the Blogger (Google) ones. So I added a test post and watched to see how long it took. http://www.jamesmiller.com/mtmblog/2007/04/does-google-add... I posted at 6:30 this morning and I found it at nine. If this is generally the case, then blogs are much better than traditional web sites for promoting your product or yourself. James Miller Daisy Analysis Comment? ======== CONTINUING =============================== From: Michael Linehan Subject: Software (and CRM) > What are the essential programs > you use every day for work? - Adam Audette, LED Digest 2398 - http://www.led-digest.com/content/view/1801/55/ Good question, Adam! I won't pitch in about email clients, web editors and so on. What I'd like to add to the mix is to talk about client relationship management programs (CRM) in general, and DayLite in particular. But rather than just mention the program, I'd like to promote the very use of CRM, if you'll excuse the expansion. We all know being systematic is critical to most effectively find clients, follow-up with prospects, build client relationships, and develop a network of contacts. And, as with many other tasks, this will be easier if computerized. With a specialized CRM program, you can enormously increase the number of people you deal with, and the effectiveness of those interactions. Sometimes people say, "Oh yes, I agree. I use Outlook myself." But dedicated CRM has incredible capabilities far beyond using a calendar / To Do program. For me on a Mac, by far the best CRM is DayLite ( www.marketcircle.com ) - and I thoroughly checked out everything from $100 to $6,000. ACT shot themselves in the foot with bloat and glitches. For PCs, Maximizer has been focussed as a dedicated CRM and (to the best of my non-PC knowledge) provides an excellent alternative to ACT, with versions for every level of business. To take this out of the abstract: I am currently managing fifteen concurrent projects and almost one hundred prospects. There is no way I could do that in my mind, on paper or with a To Do program. If you institute follow-up as one of your systematic day-to-day marketing activities, I fully expect you will be pleased at the results. If you maximize the efficiency of your follow-up by using CRM, I believe you will be astounded. Michael Linehan, Marketing Alchemy www.marketing-alchemy.com Comment? -------- new post - same topic -------- From: Kathy Wilson Subject: Software Dreamweaver, of course. And Fireworks supplemented with Photoshop when I can't get the effects I want in Fireworks. Aside from website work, I couldn't do without Pagemaker for designing flyers, business cards, ebooks, and other promotional items. A necessary evil is Word since many of my website clients send me updates and documents for new web pages in Word. I made the mistake up upgrading to Word 2007, thinking that I'd have to do it sooner or later, so why not now while I'm configuring my new computer. To be kind I'll say it's less than intuitive and has taken me quite a while to become at ease with the simplest of tasks. Everything got moved around and I still have trouble finding some of the features that I used on Word 97-2003. One thing that really pops my cork is that the text tool bar that is standard on ALL software is non-existent in the new Word. (Excuse me, Microsoft? I really am able to read.) Sometimes change isn't a good thing. Love, Kathy Wilson, CPC Life Purpose Coach ~ Spiritual Teacher ~ Reiki-Seichim Master Author of An Inner Journey: Living Your Life Purpose www.aninnerjourney.com Comment? -------- new post - same topic -------- From: Viggie Bala Subject: Software Glad that Adam asked a favorite question. I'm on Windows too. Would like to move to Ubuntu on an impending home / office restructure. Here is my list. 1. Without exception, the ubiquitous browser and email client are the things that takes most of my PC time. I'm on Firefox & Thunderbird. Find that both are a little bloated. Would like to quit using Thunderbird as it takes looong time to send any mail. Which one will be the best email client in windows? 2. IrfanView: Can't do without. Displays almost all graphics source files like CorelDraw, PSD files even if you don't have them. It's the easiest one to create favicons. 3. HTML Kit & NotePad++: http://www.htmlkit.com & http://notepad-plus.sourceforge.net/uk/site.htm Text editors. Both have it's own strengths. 4. PuTTY. - A must have SSH terminal in windows. 5. TopStyle Lite. - http://www.bradsoft.com/topstyle/tslite/index.asp CSS editor. Cheers, Viggie Bala Helping websites to work http://www.viggie.com Comment? -------- new post - same topic -------- From: Veronica Yuill Subject: Software > I'm still on Windows, even though my heart > yearns for OSX and my wallet for Ubuntu. - Adam Audette Hi Adam It was Quanta+ which singlehandedly caused me to switch from Windows to Linux 18 months ago. I'd had the Linux box on my spare desk for a while, as a development web server and for familiarisation as part of my long-term plan to ditch Windows before Vista came along. A couple of hours of using Quanta was enough to make me switch the computers over :-) I have a feeling it's not being actively developed, but hey, it does what I want: http://quanta.kdewebdev.org/ And then of course there's Opera, the world's best browser :-) Regards Veronica Yuill http://www.larecettedujour.org Comment? -------- new post - same topic -------- From: Charles Oertel Subject: Software Hi Adam How about the next time you spend a day or two restoring a virus-trashed Windows system, or resolving some arcane licensing or update problem - spend the time to migrate to the latest version of Ubuntu (Feisty Fawn). It has some tools to help you migrate off Windows (but I cannot vouch for them because I migrated off in 2002). Once you are on Ubuntu, your only downtime will be due to hardware failure. Upgrades to new versions are always painless, easy and maintain all your current apps and settings. There is literally a universe of software available to install automatically, via the web-based repositories - no hassle. For my business I use these free Ubuntu apps every day: - GIMP (gimp.org): Graphics Manipulation program, does most of what photoshop does at a much better price. - Gvim : graphical, improved vi editor (not everybodies cup of tea, but it is the universal unix editor, available on all the remote servers I work on, and supremely powerful if you are a touch typist) - BASH: the standard linux command shell, what Putty tries to emulate - OpenOffice.org: free, MS Office-compatible office suite - Thunderbird: email - Flock: Firefox equivalent web browser for community-orientated browsing - IEs4Linux: allows me to run IE5, 5.5, 6 and 7 simultaneously while doing compatibility testing - RapidSVN: manage software versions on a subversion code management server - Gnucash: manage all my accounts For your own purposes, you might use: gedit, bluefish or Eclipse instead of ultraedit, sugarCRM, pycocuma or equivalents instead of ACT (I acknowledge that you would need to investigate migration of your data) kind regards Charles Oertel Comment? <Moderator Comment> Cool stuff, Charles. Actually I remember your posts about migrating to Linux back in 2002 here on the list. Glad to hear it's stuck and you're still cruising with it. In reference to the programs you mention -- I use Gimp almost every day on XP. I'm a novice with VIM but I love it in terminal sessions. Actually Putty is simply a shell for Windows, it doesn't emulate Bash and when I log in to terminal sessions I'm logging into a bash shell on the BSD servers I manage. I love putty :-) You didn't mention my favorite email client for Linux - Mutt. What a cool text-based program, powerful too. Adam Comment? ============ Sponsor Message =========== At GetWebContent.com, the price of quality is always right. Not always the same, but always reasonable without ups or extras. Just ask for a free, no-obligation proposal and we'll quote an exact price for precisely what you want. Don't be fooled by bogus fixed-price offers for drag-and- dump generic copy. Visit www.GetWebContent.com/LED where our copy, and our prices, are custom-tailored for you. ============ Sponsor Message =========== -------- new post - new topic -------- From: Nathan Holley Subject: Change > If you had the power to immediately change > ONE THING (no matter how big or small) > about your job, what would it be? - Adam Audette, LED Digest 2398 Interesting. I'll answer this from the perspective of my industry, rather than my job. I work for myself so have the same types of challenges any entrepreneur faces (with lots of extra complications and simplifications from being online). But the industry I work in (and depend on, more accurately) needs to desperately grow up and evolve. I'm talking about SEO... I even hate that term. It can mean so many different things. There are shady "SEOs" who scam people out of thousands just because search is in such demand today. There are amazingly talented and ethical people who you never hear about. There are marketers, affiliate experts, programmers, and black hate spammers all using the one identifier, "Search Engine Optimization." Here's what I'd like to change: the SEO industry. If I had the power I'd set up a degree program through colleges and universities to teach clean white-hate SEO techniques and wrap them in the wider skillset of Internet marketing: usability, site architecture, analytics, etc. In fact the degree could be Internet Marketing with a subset (minor) in search. In my opinion the information architecture programs across the country are deeply resistant to online search, are not set up to be open to new ideas, and are strongly prejudice against SEO; and largely ignorant of it as well. It's library science with plenty of engrained recalcitrance to the Web. Shari Thurow I believe has mentioned this to the list. SEO has a horrid reputation and rightly so in many cases. Small businesses who need search rankings are getting taken advantage of plenty out there. Just my well intentioned thoughts on change. Nathan Holley Comment? -------- new post - same topic -------- From: Tamra Heathershaw-Hart Subject: Change I know exactly what I'd change. You know how TV shows beep out swear words? I'd have an automatic setting on my telephone that would beep out whining. I'm really tired of potential clients who call and start whining the moment someone answers the phone, without even knowing if I or my biz partner are the type of person who A) cares or B) can be influenced by whining. Since I don't know the person on the other end of the line it honestly doesn't matter to me if they are having a hard day or have cash flow problems. (It definitely doesn't matter to me that they have called 10 other firms and nobody else answered the phone or responded to their voicemail). If an existing client wants to whine, I'll listen -- but nowhere in my advertising or on my business card or website does it state that I provide a free sympathetic ear as a community service, so why these complete strangers think it's OK to call and deluge me with their whines is beyond me. Someone please invent this wonderful tool -- my sanity will forever be in your debt! Tamra Heathershaw-Hart Crendo: brand-forward design www.crendo.com Comment? ------------------------------------------------------- The LED Digest is sponsored by GetWebContent.com The Web's Most Experienced SEO Content Providers. Free no-obligation proposal: http://GetWebContent.com/LED The Archives: http://www.led-digest.com/content/view/126/120/ Subscribe: http://www.led-digest.com/content/view/52/77/ Unsubscribe, Change Email, or Hold / Resume Delivery: http://www.led-digest.com/content/category/4/17/86/ (c) Copyright 1995-2007 Orange Wheel, LLC. All Rights Reserved. ----------------------------------------------------------------- "Go, go, go, said the bird: human kind Cannot bear very much reality. Time past and time future What might have been and what has been Point to one end, which is always present." - TS Eliot |
