| LED Digest 2407: Headaches and Eyestrain |
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================================================== The LED Digest Moderated Discussion List "Effective Online Advertising, Since 1997" Data > Information > Knowledge > Wisdom www.GetWebContent.com/LED : the LED's Key Sponsor The Web's Most Experienced SEO Content Providers. ================================================== List Moderator: Published by: Adam Audette LED Digest adam, led-digest.com http://www.led-digest.com .............................................. May 10, 2007 Issue no. 2407 .............................................. .....IN THIS DIGEST..... ====== NEW ===================== --== Do Macs Need Virus Protection Now? ==-- ~ Tom Aman "...just wanted to pass the info along for the consideration of Mac users." ==== CONTINUING ================= --== Migrating to ASP.net - Ranking Concerns ==-- ~ Marty R. Milette "Using specific filenames with extensions is generally a poor practice." ~ Nathan Holley "The best possible solution to this issue is ISAPI..." --== Shopping Carts, Sub-Domains & SEO ==-- ~ Lee Roberts "An 'A-record' allows you to have another IP address respond to your domain..." --== Headaches & Eyestrain ==-- ~ Donald Nelson "...graduated bifocals are better suited to computer use..." ~ Brad Waller "...is your monitor set for at least 72 Hz?" --== Vertical Search Engines ==-- ~ Chris Nielsen "...we are in the middle of a large trend of people creating directories..." ==== BULLETIN BOARD ============= --== New Domain Registry Spam Scam ==-- ~ Bob Cavanagh =========== NEW ================================== From: Tom Aman Subject: Do Macs need Virus / Adware / Trojan Protection now? This is not intended to start yet another discussion on the relative merits / problems / safety of Windows / Mac / Linux, I just wanted to pass the info along for the consideration of Mac users. I use two programs to keep my Windows XP Pro system as safe as practical. One is McAfee (anti virus), the other is CounterSpy (anti spyware / ad ware). CounterSpy sends out a regular news letter and the following appeared in the May 4 issue, and I quote: ------------------ "Just when You Thought It Safe to Run Macs "Firefox was acting funny when I tried to load yahoo mail on my Mac. I had a hunch it might be adware. The only thing I could find to run was MacScan and found 40 Trojans malware, etc. Now Firefox works well again. The consensus on the net is that spyware doesn't really bother Mac users, like this article in Macworld: http://www.counterspynews.com/AFQFUR/070504-Mac-Malware : (While Windows users might need a dedicated spyware-catcher, I'm not convinced there's a real need for such specific Mac software.) "I don't think that's true anymore. With more Mac users than ever before, there's a big market for both sides of the coin." ------------------ I did a quick search and found MacScan at http://www.securemac.com/ and it appears to provide a 30 day trial. I think it would be interesting / educational if LED Mac users would give that program a try and report back to LED on the results - either finding nothing and proving the contention that Macs are not usually troubled by virus / adware / trojans / etc. is correct OR finding enough to show that Mac systems should now be protected. Tom Aman Aman Software Comment? ======== CONTINUING =============================== From: Marty R. Milette Subject: ASP to ASP.net and SEO > We are contemplating an upgrade from ASP to > ASP.net and have concerns that page names > domain/page.asp to domain/page.aspx will > have a negative impact on search engine rankings. - Anonymous, LED Digest 2406 - http://www.led-digest.com/content/view/1810/55/ Using specific filenames with extensions is generally a poor practice. For example, some people like to create a single folder, and have separate HTML files for every page, but a better way is to use the server default for every page name and organize the pages into folders. I normally create a three-layer heirarchy with a root folder containing just a few files (robots.txt, default.asp or default.aspx) and folders for images, scripts, CSS, etc. plus folders for each topic or theme. Within the folders for each topic or theme, I would use a separate folder for each page, and within these folders, use the standard default page name. This way, you can use default filenames and extensions and refer to pages like this: Use: www.mydomain.com or mydomain.com instead of: www.mydomain.com/default.aspx or mydomain.com/default.asp Use: www.mydomain.com/Topicname/Pagename/ instead of: www.mydomain.com/Topicname/Pagename.aspx The additional benefit is that by having a separate folder for each page, you can dump all the 'stuff' (images, sound, video files, etc.) related to that page into the same folder. It keeps things organized very nicely. This completely isolates the site from any dependency on page names or extensions. IIS allows you to specify a 'priority' of default page names you can edit as you wish. (As you are migrating your site, you can have default.aspx first in the list, followed by default.asp, followed by default.htm or whatever you like.) Don't forget that there is no 'requirement' to rename all your pages to .aspx -- unless you need to use specific .net features, you can leave the names as they are. Marty R. Milette http://www.hotel-club.net Comment? -------- new post - same topic -------- From: Nathan Holley Subject: ASP & filenames The best possible solution to this issue is ISAPI http://www.isapirewrite.com/, a rewrite tool for Windows servers that will automagically direct aspx requests to asp, or vice versa if you want. Here's what ISAPI is: http://www.codeproject.com/isapi/isapi_extensions.asp And here's a good primer on using it: http://www.codeproject.com/isapi/isapiredirector.asp Nathan Holley Comment? -------- new post - new topic -------- From: Lee Roberts Subject: Shopping carts > Are there any downsides, in terms of search engine > results and visibility, integrating a hosted shopping > cart as a sub-domain on [another host]? - M. Williams, LED Digest 2405 - http://www.led-digest.com/content/view/1809/55/ No one can guarantee search engine results. In order to answer the question, I must assume a few factors. 1. You want to use a cart like MonsterCommerce, but not Nexternal (I'll cover the difference in a moment). 2. You have full control over your DNS settings. 3. You know how to configure your DNS settings. With a MonsterCommerce type provider, you typically host your complete site on their servers. Therefore, your checkout and cart pages would be in the same domain as your non-shopping cart and catalog pages. With Nexternal, you typically get a small hosting for your non-shopping cart pages. The cart and checkout pages would be under https:/account_name.nexternal.com. (I broke the link purposefully) Now, if you're using a MonsterCommerce type of cart and if you have control over your DNS settings and know how to configure them, you can easily set up an "A-record." An "A-record" allows you to have another IP address respond to your domain using a subdomain. For example, your domain may be at 79.86.247.150 and your store may be at 79.84.240.152. The store could then use the subdomain of STORE.yourdomain.com. As far as Alexa is concerned you're still under the same domain. As far as the search engines are concerned, there is only difference in the IP usage. The ultimate question posed was "...will this affect search engine positions?" It will not make any difference in how the search engines view your website and online store. Google will simply add your new web pages to their supplemental results until you build enough age and links into the store. If you're using a Nexternal type shopping cart, you're not going to be able to do as described. Your shopping cart would operate within their domain. The question comes down to why the shopping cart provider would tell you that you can't use their software under an "A-record" setup. There are four possibilities. 1. They purchase the SSL cert for your store and purchase it under the domain versus a subdomain; i.e. yourdomain.com versus store.yourdomain.com. This is a customer service issue. 2. They realize you're going to have high bandwidth which means they earn extra money that they are not willing let you go without paying. This is a customer service issue. 3. Their sales people may not be aware of the possibility of doing as you would like. This is a customer service issue. 4. Your product pictures will need to reside on their servers because of how their software is programmed. This is a valid excuse. The fact of the matter is it can be done, but is the company willing to allow you to do so? Regards, Lee Roberts http://www.applepiecart.com Comment? ============ Sponsor Message =========== GetWebContent.com has a few words just for you. Relevant words, search-engine optimized words. Words that will impress both your customers and visiting search engine bots. Exclusive words custom written to meet your specs. Many other writing services recycle web content, at http://GetWebContent.com/LED we create it. ============ Sponsor Message =========== -------- new post - new topic -------- From: Donald Nelson Subject: Headaches > Since first going computerized in 1984, I've had fatigue > issues involving the computer. Recently they've been > much worse. headaches and eyestrain start after only > a few minutes sometimes... - Shel Horowitz, LED Digest 2403 - http://www.led-digest.com/content/view/1806/55/ Dear All, I agree with Bob Cavanaugh, LED 2405: graduated bifocals are better suited to computer use than trying to switch between different pairs of glasses. I tried using two sets of glasses and this also caused headaches. If you are in this situation then it would be worthwhile to invest in some new graduated bifocal glasses. Best Wishes, Donald Nelson www.a1-optimization.com Comment? -------- new post - same topic -------- From: Brad Waller Subject: Headaches Shel, is your monitor set for at least 72 Hz? Computers come stock with the refresh rate set to 60 Hz. Many people get headaches from the 60 Hz flicker that they might not even be able to detect from flourescent lights and computer monitors. I do. Maybe get your eyes checked and get glasses just for the PC? With no disrespect to Tom, no diode, magnet, or copper coil will stop an EMF. I have a background in Physics, and I am not saying that EMFs do or do not cause physiological issues, and I can't say one way or ther other about essential oils. But putting a diode in your pocket or next to your screen will not affect an area larger than a few centimeters. Magnets on either side of your head? Who knows about that. Do know that a moving magnet makes it's own EMF, and unless you are locked down tight you are moving all the time. You can buy EMF sheilds for monitors (or use LCD monitors as they have substantially lower fields), although I have no idea how well these sheilds really work. A metal PC case is a pretty good shield, but if you want more you can make a copper mesh enclosure for your computer to really sheild it well. Power falls at the square of the distance, so you could get extra long cables or Bluetooth and put your PC a dozen feet away from you. It also makes sense to ensure you have proper eyewear, lighting, and ergonomic placement of the monitor and keyboard. Look at the placement of your monitor and make sure you are in a comfortable postion, no glare off the screen, etc. http://www.ergonomics.ucla.edu/ If you want a really stable field, you could set up a Helmholtz coil around your office... http://en.wikipedia.org/wiki/Helmholtz_coil If I had to take a guess, I would say that Shel's issue is either ergonomic or optical. Brad Waller Manage and Sell your own site advertising http://adjungle.com waller, adjungle.com Comment? -------- new post - new topic -------- From: Chris Nielsen Subject: VSE Right now we are in the middle of a large trend of people creating directories ( Heck, I have 2 myself right now and would have more if I had the time.). Many of these will not survive and the reasons could be a entire topic of it's own. But I think many will and there are many benefits to bother the owner and to those that use them. Most directories use free or very inexpensive software and the main effort is just in the review and editing process. What we don't see yet, are the spread of small search engine sites (I have 3 of these currently). I concur that we will see more and more vertical search engines, but I think these will be very focused as people see the value and the power in creating them. I don't think that "next-generation Googles" are the answer, but a large number of small vertical search engines that you will find by using sites like Google. Search may become more of a two-step process where you use a major search engine and in the results will be one or more vertical search engine that you can visit to really focus in on the topic you are looking for. While you can refine your search in most search engines, most people don't even know how to use something as simple as quotes (" ") to zero in and make their search more effective. Unless someone starts a nationwide campaign (Quotes will float your boat!), this will not change. Running a small search engine does not have to be expensive or technical and can take less time than maintaining a directory since no editing of listings is needed. You just review the site to make sure it's valid, then the spider takes care of the indexing. Thank you, Chris Nielsen http://www.sundewsearch.com/ Comment? ==== BULLETIN BOARD =============================== From: Bob Cavanagh Subject: Domain Registry > It seems the Domain Registry of America are > trying a new variation on their "domain transfer > disguised as an invoice" ploy. - Steve Pronger, LED Digest 2406 - http://www.led-digest.com/content/view/1810/55/ These scum-bags operate in Canada as well under a suitably-modified country name. But here they operate in a much more insidious manner. They send these notices in the regular mail and address them to "accounts payable" or similar. At a first glance it is an invoice. On a closer look one realizes that it is not an invoice and they have very cleverly written these notices to avoid legal action. But I'm sure many organizations without tight sign-off controls or a single person managing their domains fall for their scam. I've considered taking this to CIRA or ICANN but upon re-reading the notices I just don't think I'd get anywhere. Bob Cavanagh, Director of Technology Queen's School of Business Comment? ------------------------------------------------------- The LED Digest is sponsored by GetWebContent.com The Web's Most Experienced SEO Content Providers. Free no-obligation proposal: http://GetWebContent.com/LED The Archives: http://www.led-digest.com/content/view/126/120/ Subscribe: http://www.led-digest.com/content/view/52/77/ Unsubscribe, Change Email, or Hold / Resume Delivery: http://www.led-digest.com/content/category/4/17/86/ (c) Copyright 1995-2007 Orange Wheel, LLC. All Rights Reserved. ----------------------------------------------------------------- "If a man be gracious and courteous to strangers, it shows he is a citizen of the world, and that his heart is no island cut off from other lands, but a continent that joins to them." - Francis Bacon |
