Marketing & SEO Discussion List - LED Digest

Home arrow Full Issues arrow 2007 archives arrow LED Digest 2512: Unblockable Pop-Ups?
LED Digest 2512: Unblockable Pop-Ups? Print E-mail
==================================================
                 The LED Digest
             Moderated Discussion List
     "Effective Online Advertising, Since 1997"

      Data > Information > Knowledge > Wisdom

www.GetWebContent.com/LED : the LED's Key Sponsor
 The Web's Most Experienced SEO Content Providers.

www.SEOToolSet.com/training/ : the LED's Premier Sponsor
Bruce Clay's Search Engine Optimization Training & Certification

==================================================
List Moderator:                       Published by:
Adam Audette                          LED Digest
adam, led-digest.com     http://www.led-digest.com
..............................................
October 12, 2007                      Issue no. 2512
..............................................


            .....IN THIS DIGEST.....


====== NEW ======================

        --== (Virtually) Unblockable Pop-ups? ==--

                ~ Dan Rosenfield
"I fully realize I may get a few negative responses
to this question, but I'll ask anyhow."


==== CONTINUING =================

        --== Placing Links on Client Sites ==--

                ~ Veronica Yuill
"Is traffic from SEs bringing in good business
for you?"

                ~ Shel Horowitz
"I am not a web designer, but a copywriter,
and the issues are similar."

                ~ Beth Earle
"Over the nearly nine years I've been here,
we've only had one client complain..."

                ~ Al Toman
"First, I would like to see someone define
'web designer'."

        --== Email Privacy ==--

                ~ Mark Bishop
"I miss my GMail."

                ~ John Barendrecht
"One or more of your mailservers is claiming
to be a host other than what it really is..."


=========== NEW ==================================

From: Dan Rosenfield
Subject: Pop Ups that can't be blocked

Hello All:

I fully realize I may get a few negative responses to this question,
but I'll ask anyhow.

Does anyone know where I can buy a program which will produce a
(virtually) unblockable pop up?

I am confident my visitors will not object to what I have in mind;
in fact, I think they'll like it.  If I'm wrong, I'll accept the
consequences and take it down.

The pop up now exists on my site and I've had no complaints.  Of
course, only a small percentage of my visitors are seeing it.

Any suggestions?

Thanks,
Dan Rosenfield
http://www.college-scholarships.com


======== CONTINUING ===============================

From: Veronica Yuill
Subject: Placing links

Hi Adam

Like you, I never thought Grant's opinion would stir up so much
controversy, but I'm really enjoying the discussion; there have been
some great posts (special thanks to Grant and Dirk for their
interesting and well-argued contributions).

Reading the arguments about pagerank and the importance of links to
search engines made me wonder how many web designers on the list
actually get valuable prospects (as opposed to tyre-kickers)  from
SEs? Of course I won't say no to a good listing in Google :-) but I
confess I spend no time at all on SEO or link building for our own
business site (actually we haven't touched the design in over 5
years, but that's the cobbler's children syndrome at work!).

Maybe we are missing a trick, but we get our business almost
entirely as a result of reputation and our portfolio. Having been
around for a long time helps (we started serious website design in
1997), and we built up our reputation initially by building the
first comprehensive site dedicated to our local region and getting
our names and faces in the local newspaper regularly. Since then
it's been very much word-of-mouth and networking that has brought in
good business (by which I mean clients who recognise the value of
professional web development and are prepared to pay for it).

So what do other designers think? Is traffic from SEs bringing in
good business for you? And, for the non-designers, if you are
looking for a web designer, do you use search engines to do it?

Oh, and only last week we had a serious inquiry from someone who had
seen our link on the credits page of a client site :-)

Veronica Yuill
www.archetype-it.com/thebackburner/


-------- new post - same topic ---------

From: Shel Horowitz
Subject: Placing links

Interesting discussion. Here's my take.

I am not a web designer, but a copywriter, and the issues are
similar. My words are all over the web, on lots of sites. If I am
doing work for a client, I don't ask for a credit. If I am doing
work to promote myself, I most certainly want my name attached, and
clearly.

If a splogger takes an article of mine from an article bank (as is
happening more and more often), I'm not thrilled with it, but I put
it up there for public use -- and frankly I don't have the energy to
stamp them out. the few I've written to didn't respond at all. If
they include my links and bio, I tolerate it, even though I don't
really want links from these icky pages.

Now, if a client offers me a credit line, I take it, happily -- but
I also ask for a testimonial that I can use on my own site. I
probably have over 100 posted, plus numerous more for my books
(Principled Profit: Marketing That Puts People First is alone
responsible for 79 testimonials so far, including John Audette and a
number of current and former participants in the various Adventive
discussions -- two whom I've seen post recently here are Eva
rosenberg and Ken Evoy.)

I can tell you for a fact that a number of clients and book
customers have cited the high number and strong quality of my
testimonials as a reason to do business.

On my own sites, I'm happy to give credit, but it's generally not
asked for. It does feel like using a photographer. Yet only one of
my nine sites credits the webmaster -- and that was a site  she
donated, and it would have been grossly unfair not to link her.

Shel Horowitz, award-wining author,
Principled Profit: Marketing That Puts People First


-------- new post - same topic ---------

From: Beth Ann Earle
Subject: Placing links

OK. I've held off a bit to see if there'd be any comments that would
sway my opinion, and so far ... there haven't been.

Our client base is largely b2b manufacturers. As a rule, they all
put their name on their products, whether they make plastic gears,
metal clamps, huge pieces of equipment, tires or any of the other
various-and-sundry what-nots that help keep the industrialized world
grinding forward.

Many times, they include their HQ location, too, as in "ABC Corp.,
Tiny Burg, Big State".

Because of my manufacturing background, I've never considered
placing our link on a client site to be a copyright issue or
"artiste" issue. It's something our company made, so we put our name
on it, along with a way to find us (I'm sure if you could
Internet-enable a stamped imprint on a widget, most manufacturers
would hot-link their names to their websites instead of just adding
in their geographic locations).

Over the nearly nine years I've been here, we've only had one client
complain, and we took the link off his site.

Placing the link in text somewhere on the site is a lovely idea and
likely practical in a variety of situations, but most of our clients
have such tight budgets, they don't have us build the sorts of pages
where this sort of info would fit in. Heck, some of them don't even
want to pay for "About Us" pages -- they want to get away with the
smallest investment possible to achieve their goal.

Lastly, placing a link on a client site seems like the responsible
thing to do: if it breaks, people know who to blame (and who not to
hire).

Wishing all the best to LED'ers everywhere,
Beth Earle
www.pilotfishseo.com


-------- new post - same topic --------

From: Al Toman
Subject: Placing links

> I asked the very same questions about forming a
> "web designer guild" ... I think a trade union like this
> will be extremely beneficial for everybody involved.
        - Alex Hughart, LED Digest 2511
        - http://www.led-digest.com/content/view/1923/190/

First, I would like to see someone define "web designer".  There
appears to be a Ms. Conception that web design is graphics and
commercial art. Mr. Grant Crowell references it.  As well, I know
Peter D'Aprix to be a photographer.

I've known artists, graduates of art school, wanna be web designers,
who quit web design because scripting dampens their creativity.
That alone should suggest that web design is something beyond pretty
pictures.

Often, clients want to see one's portfolio.  I love sending them
reams of php code or external css files whilst they're expecting to
see pretty pictures.  As I ask them, "Isn't this beautiful work!?!".

Properly completing page titles and H tags is W3C web design work,
not necessarily SEO work.  It becomes SEO work when the web designer
doesn't, well, web design.  And the client ALWAYS pays the SEO 3 to
4 times they'd pay the web designer.

Second, the HTML guild is a joke.  Pay your fee and you're a web
designer.  Maybe in the 1920's someone would fall for that 'mark' on
your web design web page.  Hopefully, not today.

Third, Alex's mention of the entertainment industry is worse then
drawing a sword through my gut.

We as a people would rather pay some loser football player, acter,
or singer, billions of dollars then spend it on, let's say, cancer
research to save Grandma and Mom and Sister from breast cancer, as
an example. At the same time we want to freely download and iPOD
5,000 songs a day.   Geesh.  I don't think I listened to 1,000 songs
in a life time. Only to be traced down and sued by the entertainment
gurus.  We as a people are a sick society in more ways then one.

All y'all probably do not remember the Kenny Rogers interview when
he said that he cannot believe that for an old man who can't sing to
have, at the time,  3 mansions each with 5 bathrooms.

Considering then,  through self admission, should Mr. Rogers have
entitlement to the "entertainment guild"?

Without defining "web design", a guild would be superficial.  Glitz.

Al Toman
designed by: studio9 web design


========= Begin Sponsor Message =========

Search Engines Love Seasonal Content

At http://GetWebContent.com/LED, we take the time
to learn about your products and services.

Then we produce useful topical content related to
the current season.  Search engines spider your
seasonal content and add it to their index.

Users enter your site via the seasonal content
and convert to sales.  For a no obligation quote
on seasonal content: http://GetWebContent.com/LED

========== End Sponsor Message ==========


-------- new post - new topic --------

From: Mark Bishop
Subject: Email

> Our main reason for moving to Gmail was its fantastic spam
> filtering. We've been through half a dozen solutions and
> nothing had been reliable and accurate enough for us.
        - Martyn Gay, LED Digest 2509
        - http://www.led-digest.com/content/view/1921/190/

I just want to second this. I actually went the other direction. I
was using GMail at my organization and because of growth, we decided
to set up a MS Exchange Server with corporate level spam filter
software. Now we have moved from on average one spam per week, to 15
per day, and we're getting more false positives. I miss my GMail.

Mark Bishop
www.workforcelang.com
Bridging Language & Culture in the Workplace


-------- new post - same topic --------

From: John Barendrecht
Subject: Email

> You keep your existing email address so no
> one needs to know that you are using Gmail.
        - Martyn Gay

Almost no one. I know one of our users sent an email to his company.
He is a freelance contractor. When the message was delayed, he was
very surprised that Yahoo (business) sent him a delay message. In
your case, if mail ever gets delayed, your customers would get a
delay message from Google. Would they notice? Would they care?

Although most people probably won't look up your DNS records, you
can see it there. If you look at cactushop, we can see the following
info. You don't run your own DNS servers or mail servers. And you
have this warning - WARNING: One or more of your mailservers is
claiming to be a host other than what it really is... your E-mail
might get blocked by anti-spam software. This is also a technical
violation of RFC821 4.3 http://www.dnsstuff.com/pages/rfc821.htm and
RFC2821 4.3.1 http://www.dnsstuff.com/tools/rfc.ch?detail=2821.

Our mail server can be set up to mark messages as spam where the
host names and mx records don't match.

Best regards,

John Barendrecht
http://www.centralhome.com


(c) Copyright 1995-2007 Orange Wheel, LLC. All Rights Reserved.
-----------------------------------------------------------------

"No star is ever lost we once have seen,
We always may be what we might have been." - Adelaide Proctor