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LED Digest 2627: Is Using Twitter Productive? Print E-mail
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List Moderator:                     Published by:
Adam Audette                           LED Digest
adam, led-digest.com     http://www.led-digest.com
..............................................
April 17, 2008                     Issue no. 2627
..............................................


            .....IN THIS DIGEST.....


====== NEW ======================

    --== Is Twitter Productive? ==--

        ~ Lee Odden
"I am curious who is actively using Twitter
and if you've found it to be productive, how so?

        <Moderator Comment>
"...I've found Twitter quite useful for business."


==== CONTINUING =================

    --== LinkedIn Etiquette ==--

        ~ Megan Carruth
"There are some real, tangible benefits of
LinkedIn's Q&A..."

        ~ Michael Linehan
"In one sense, connecting is *all* about etiquette."

        ~ Adam Audette
"...there ARE rules to this social stuff."

    --== Guaranteed (and Automated) Rankings ==--

        ~ Angela Booth
"...ask them what they do, and what terms
they'll help you to rank for."


========= NEW =====================================

From: Lee Odden
Subject: Is Twitter Productive?

Twitter is abuzz with many seeing it as a pure time waster and others
finding real productivity.

Following a recent theme on several other email discussion threads, I am
curious who on this list is actively using Twitter and if you've found
it to be productive, how so?

Lee Odden
http://twitter.com/leeodden

<Moderator Comment>

This is a great topic of discussion, and I'm curious to see how many
LEDers use Twitter. I have a feeling not many... but I could be wrong.
Come on LEDers, prove me wrong!

Personally I've found Twitter quite useful for business. Here are a few
things that have happened from actively using the network and following
quality people (and getting followed):

- I've had quotes and link citations in 2 articles that were directly the result of Twitter.

- I've had blog posts shared and promoted on Sphinn after sending out a
tweet about them.

- I've been contacted by a colleague because of something I twittered, and it led to a consulting gig.

And while this isn't necessarily productive, I absolutely love the vibe
on Twitter and energy. It's sort of like the early days of the web,
there's a feeling of goodwill and positivity. Maybe that's more to do
with my Twitter network than anything (I'm careful about who I follow).

On that note, these are the people I follow who provide the most value
in my opinion:

http://twitter.com/jowyang
senior analyst at Forrester, social media guru

http://twitter.com/tamar
tech geek / blogger / social media starlet

http://twitter.com/hotdogsladies
the guy behind 43folders and other great sites

http://twitter.com/leeodden
the person who posted right above me :) Lee is one of my faves

http://twitter.com/debramastaler
Debra is a link building master

http://twitter.com/portentint
Ian is smart, sarcastic and high-value

http://twitter.com/zappos
Tony Hsieh's Zappos feed, he does some cool contests/giveaways.
There are tons of other Zappos employees on twitter as well.

http://twitter.com/toddmintz
Todd is always funny and a great one to follow for good blog posts

Those are just a few - there are many more. I only follow about 150
people right now. I'm trying to keep it small and focused, but it's
growing pretty much everyday.

Is anyone else using Twitter, and finding it productive (or a waste)?

Adam


======== CONTINUING ===============================

From: Megan Carruth
Subject: LinkedIn - proper use of Q&A

There are some real, tangible benefits of LinkedIn's Q&A, so I'd like to
address proper use of this feature, specifically. Posing relevant, well
thought out questions is a great way to facilitate communication in your
network, provide "expert" referrals, to get free advice. Answering
questions (beyond just being helpful) is an appropriate way to... do a
peacock dance, if you will.

If I could offer one suggestion on proper Q posting, it would be to
please respect the network enough to at least do a little research
first. Many questions I see there could be typed directly into Google's
search box.

Megan Carruth | Online Marketing Consultant
www.bizdevmarketing.com


-------- new post - same topic --------

From: Michael Linehan
Subject: LinkedIn

> This social media thing is about people and
> connections, not etiquette and rules. There
> are no rules.
    - Nathan Holley
    - http://www.led-digest.com/content/view/2041/190/

Not agreeing or disagreeing with other points that Grant or Nathan made.
But I'd like to take exception to this particular idea.  In one sense,
connecting is *all* about etiquette.

E.g. one thing that really ticks me off when I meet a new person, comes
immediately after I've introduced myself as Michael Linehan. The next
sentence is sometimes, "Pleased to meet you, Mike."  Excuse me, if I'd
wanted you to call me Mike, I'd have said Mike.  Are you even listening
to me, at all?

Or another... "Dear Website Owner, I just visited your site."  Do you
think I'm an idiot?  If you had, you'd have easily seen my name. Poor
etiquette --- and stupid!

Someone may speak against etiquette as old-fashioned, or conservative,
or narrow-minded, or whatever. (I'm not saying you are, Nathan. Just
bringing in comments from various people over the years.) But that is
simply a lack of thought. All social groups have their etiquette. The
most trendy, cutting-edge, fashionable types or the most anti-
authoritarian, politically radical activist groups all have very clear
rules about what is acceptable and what is not.

Rules are everywhere. Anyone wanting to maximally succeed in business
will probably do much better to err on the side of being too polite than
to go in the opposite direction.

Michael Linehan, Marketing Alchemy
www.marketing-alchemy.com


-------- new post - same topic --------

From: Adam Audette
Subject: LinkedIn, etiquette

This is an interesting thread, just wanted to throw in a few things.

I really think Grant is on to something with his list of LinkedIn tips.
Those are great ideas and smart to follow. I sort of agree with Nathan
that asking for a recommendation before adding a contact is pushing
it... but I can see why you did it. Sort of an "in your face" move there
;)

Interesting that today Tamar Weinberg http://www.techipedia.com - who is
very smart and experienced with social media, so it's good to listen to
what she has to say - shared the following on twitter (yup, there's
twitter again, it's everywhere):

---------------
1]

been getting too many random friend requests on facebook. again, here's
my take: if i don't know you personally, i probably won't accept. :(
http://twitter.com/tamar/statuses/790576536

2]

if i don't know you and you befriend me without an introduction, what do
you expect? do people mind being perceived as 'friend whores'?
http://twitter.com/tamar/statuses/790584234

3]

the lack of introductions is what irks me. even my status message asks
for one. i got more requests than ever this week and no intros!
http://twitter.com/tamar/statuses/790589898
---------------

Tamar was actually talking about Facebook, which has different rules
since it's more about friends than professional connections. LinkedIn is
about business, Facebook is about fun. But it's pretty interesting how
Tamar's thoughts on the non-introduction echo what Grant was saying in
his original post: http://www.led-digest.com/content/view/2040/190/

I have to agree with Michael - there ARE rules to this social stuff.
Implicit, implied, whatever - the rules are there and if we don't follow
them, we end up making more enemies than friends.

Adam Audette
http://www.audettemedia.com


-------- new post - new topic --------

From: Angela Booth
Subject: Guaranteed rankings

This made me giggle:

-----------------
"iBusinessPromoter is the top-rated website promotion tool that helps
you get top-10 rankings in Google, Yahoo and other major search
engines."
-----------------

Heh... They don't tell you WHAT they'll rank you for however, do they?
I'm sure they'd rank you fine for terms no one ever searches for. OTOH,
if they helped you to get top-10 rankings for the most searched-for and
high-conversion keywords in your industry, that's something else again.

I should say I've never heard of this company, and for all I know they
can perform magic and do live up to their advertising. Maybe they get
you 1000 one-way edu links or something. No way to tell from the brief
ad. You'd have to ask them what they do, and what terms they'll help you
to rank for.

All best wishes

Angela Booth
http://angelabooth.com/


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