| LED Digest 2627: Is Using Twitter Productive? |
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The LED Digest Moderated Discussion List "Effective Online Advertising, Since 1997" Data > Information > Knowledge > Wisdom http://www.AudetteMedia.com : the LED's Publisher Boutique Internet Marketing: SEO, SEM, Social Media http://www.SEOToolSet.com/training/ : the LED's Premier Sponsor Bruce Clay's Search Engine Optimization Training & Certification ================================================== List Moderator: Published by: Adam Audette LED Digest adam, led-digest.com http://www.led-digest.com .............................................. April 17, 2008 Issue no. 2627 .............................................. .....IN THIS DIGEST..... ====== NEW ====================== --== Is Twitter Productive? ==-- ~ Lee Odden "I am curious who is actively using Twitter and if you've found it to be productive, how so? <Moderator Comment> "...I've found Twitter quite useful for business." ==== CONTINUING ================= --== LinkedIn Etiquette ==-- ~ Megan Carruth "There are some real, tangible benefits of LinkedIn's Q&A..." ~ Michael Linehan "In one sense, connecting is *all* about etiquette." ~ Adam Audette "...there ARE rules to this social stuff." --== Guaranteed (and Automated) Rankings ==-- ~ Angela Booth "...ask them what they do, and what terms they'll help you to rank for." ========= NEW ===================================== From: Lee Odden Subject: Is Twitter Productive? Twitter is abuzz with many seeing it as a pure time waster and others finding real productivity. Following a recent theme on several other email discussion threads, I am curious who on this list is actively using Twitter and if you've found it to be productive, how so? Lee Odden http://twitter.com/leeodden <Moderator Comment> This is a great topic of discussion, and I'm curious to see how many LEDers use Twitter. I have a feeling not many... but I could be wrong. Come on LEDers, prove me wrong! Personally I've found Twitter quite useful for business. Here are a few things that have happened from actively using the network and following quality people (and getting followed): - I've had quotes and link citations in 2 articles that were directly the result of Twitter. - I've had blog posts shared and promoted on Sphinn after sending out a tweet about them. - I've been contacted by a colleague because of something I twittered, and it led to a consulting gig. And while this isn't necessarily productive, I absolutely love the vibe on Twitter and energy. It's sort of like the early days of the web, there's a feeling of goodwill and positivity. Maybe that's more to do with my Twitter network than anything (I'm careful about who I follow). On that note, these are the people I follow who provide the most value in my opinion: http://twitter.com/jowyang senior analyst at Forrester, social media guru http://twitter.com/tamar tech geek / blogger / social media starlet http://twitter.com/hotdogsladies the guy behind 43folders and other great sites http://twitter.com/leeodden the person who posted right above me :) Lee is one of my faves http://twitter.com/debramastaler Debra is a link building master http://twitter.com/portentint Ian is smart, sarcastic and high-value http://twitter.com/zappos Tony Hsieh's Zappos feed, he does some cool contests/giveaways. There are tons of other Zappos employees on twitter as well. http://twitter.com/toddmintz Todd is always funny and a great one to follow for good blog posts Those are just a few - there are many more. I only follow about 150 people right now. I'm trying to keep it small and focused, but it's growing pretty much everyday. Is anyone else using Twitter, and finding it productive (or a waste)? Adam ======== CONTINUING =============================== From: Megan Carruth Subject: LinkedIn - proper use of Q&A There are some real, tangible benefits of LinkedIn's Q&A, so I'd like to address proper use of this feature, specifically. Posing relevant, well thought out questions is a great way to facilitate communication in your network, provide "expert" referrals, to get free advice. Answering questions (beyond just being helpful) is an appropriate way to... do a peacock dance, if you will. If I could offer one suggestion on proper Q posting, it would be to please respect the network enough to at least do a little research first. Many questions I see there could be typed directly into Google's search box. Megan Carruth | Online Marketing Consultant www.bizdevmarketing.com -------- new post - same topic -------- From: Michael Linehan Subject: LinkedIn > This social media thing is about people and > connections, not etiquette and rules. There > are no rules. - Nathan Holley - http://www.led-digest.com/content/view/2041/190/ Not agreeing or disagreeing with other points that Grant or Nathan made. But I'd like to take exception to this particular idea. In one sense, connecting is *all* about etiquette. E.g. one thing that really ticks me off when I meet a new person, comes immediately after I've introduced myself as Michael Linehan. The next sentence is sometimes, "Pleased to meet you, Mike." Excuse me, if I'd wanted you to call me Mike, I'd have said Mike. Are you even listening to me, at all? Or another... "Dear Website Owner, I just visited your site." Do you think I'm an idiot? If you had, you'd have easily seen my name. Poor etiquette --- and stupid! Someone may speak against etiquette as old-fashioned, or conservative, or narrow-minded, or whatever. (I'm not saying you are, Nathan. Just bringing in comments from various people over the years.) But that is simply a lack of thought. All social groups have their etiquette. The most trendy, cutting-edge, fashionable types or the most anti- authoritarian, politically radical activist groups all have very clear rules about what is acceptable and what is not. Rules are everywhere. Anyone wanting to maximally succeed in business will probably do much better to err on the side of being too polite than to go in the opposite direction. Michael Linehan, Marketing Alchemy www.marketing-alchemy.com -------- new post - same topic -------- From: Adam Audette Subject: LinkedIn, etiquette This is an interesting thread, just wanted to throw in a few things. I really think Grant is on to something with his list of LinkedIn tips. Those are great ideas and smart to follow. I sort of agree with Nathan that asking for a recommendation before adding a contact is pushing it... but I can see why you did it. Sort of an "in your face" move there ;) Interesting that today Tamar Weinberg http://www.techipedia.com - who is very smart and experienced with social media, so it's good to listen to what she has to say - shared the following on twitter (yup, there's twitter again, it's everywhere): --------------- 1] been getting too many random friend requests on facebook. again, here's my take: if i don't know you personally, i probably won't accept. :( http://twitter.com/tamar/statuses/790576536 2] if i don't know you and you befriend me without an introduction, what do you expect? do people mind being perceived as 'friend whores'? http://twitter.com/tamar/statuses/790584234 3] the lack of introductions is what irks me. even my status message asks for one. i got more requests than ever this week and no intros! http://twitter.com/tamar/statuses/790589898 --------------- Tamar was actually talking about Facebook, which has different rules since it's more about friends than professional connections. LinkedIn is about business, Facebook is about fun. But it's pretty interesting how Tamar's thoughts on the non-introduction echo what Grant was saying in his original post: http://www.led-digest.com/content/view/2040/190/ I have to agree with Michael - there ARE rules to this social stuff. Implicit, implied, whatever - the rules are there and if we don't follow them, we end up making more enemies than friends. Adam Audette http://www.audettemedia.com -------- new post - new topic -------- From: Angela Booth Subject: Guaranteed rankings This made me giggle: ----------------- "iBusinessPromoter is the top-rated website promotion tool that helps you get top-10 rankings in Google, Yahoo and other major search engines." ----------------- Heh... They don't tell you WHAT they'll rank you for however, do they? I'm sure they'd rank you fine for terms no one ever searches for. OTOH, if they helped you to get top-10 rankings for the most searched-for and high-conversion keywords in your industry, that's something else again. I should say I've never heard of this company, and for all I know they can perform magic and do live up to their advertising. Maybe they get you 1000 one-way edu links or something. No way to tell from the brief ad. You'd have to ask them what they do, and what terms they'll help you to rank for. All best wishes Angela Booth http://angelabooth.com/ (c) Copyright 1995-2008 Orange Wheel, LLC. All Rights Reserved. ----------------------------------------------------------------- "The glory that goes with wealth is fleeting and fragile; virtue is a possession glorious and eternal." - Sallust |




