| LED Digest 2653: Event Management |
|
|
|
==================================================
The LED Digest Moderated Discussion List "Effective Online Advertising, Since 1997" Data > Information > Knowledge > Wisdom http://www.AudetteMedia.com : the LED's Publisher Boutique Internet Marketing: SEO, SEM, Social Media http://www.SEOToolSet.com/training/ : the LED's Premier Sponsor Bruce Clay's Search Engine Optimization Training & Certification ================================================== List Moderator: Published by: Adam Audette LED Digest adam, led-digest.com http://www.led-digest.com .............................................. May 28, 2008 Issue no. 2653 .............................................. .....IN THIS DIGEST..... ====== NEW ====================== --== Event Management ==-- ~ Joel Lesser "One of our clients is in need of software that will manage events on a calendar." ==== CONTINUING ================= --== SEO Standards ==-- ~ Al Toman "Google actually laughs at this SEO phenomena, though espouses it." ========= NEW ===================================== From: Joel Lesser Subject: Event / Calendar Management LED Readers, One of our clients is in need of software that will manage events on a calendar. I am looking for a suggestions from this great group of subscribers! We are looking for an event/calendar management application that will: - Be web based application service (not downloadable) - Calendar based, each event will be assigned to a day on the calendar - Allow any public user to submit an event - Editor based, submitted items not published without editorial approval - Categorization by event category type - Include a newsletter module - so that event reminders can be sent to a list of subscribers - Offer unique publishing methods - so that we can use virtual includes to auto-publish upcoming events on the client's website Do any of you know such a software that will do all of the above? Thanks in advance for your suggestions! Best Regards, Joel Lesser Creative NetVentures, Inc. http://cnvi.com ============ Sponsor Message =========== Writerfind.com, established in 1998, specializes in connecting professional freelance writers with clients. The site caters to: * freelance business communicators who have a 'way with words' along with industry experience * freelance journalists who have substantial experience writing articles for magazines and journals There is a charge for freelancers to be listed, but no charge for clients to search the database and post jobs. Writerfind.com - http://www.writerfind.com ============ Sponsor Message =========== ======== CONTINUING =============================== From: Al Toman Subject: SEO standards > If you consider analysis "guessing" then > you are correct. My "guessing" for my last > client put her on the first Google page for > the majority of her search terms. - Reg Charie, LED 2652 - http://www.led-digest.com/content/view/2067/190/ Reg, I'm not a trained web page optimizer for search engines, however, I too can relatively easily establish #1's-#10's on Google SERPs #1. Big whoop~! I can and have done the same with clients who were interested. Bigger whoop~! 1) What are the search terms? 2) What is the actual cost to benefit ratio (ROI)? 3) Bottom line, how much money did you put into my pocket? (note that not all web pages that should be optimized for search engines are monetary based) These 3 items "qualify" the claim, not the fact that I got my client a #1 in the Google SERP. (Side conversation) Is there an advantage to claiming spot #1 on SERP #1 for such and such search term beyond the monetary aspect? There can be. Mr. Bill Gates once stated, and I have the quote archived somewhere amongst my 5,000+ files, that it all comes down to how we manage ALL THIS information. I am a terrible manager of ALL THIS information. Yet, I have referenced and even purchased from an on-line vendor who has a spot #1 on SERP #1 for some obscure unpopular search term. This is to my advantage because I don't have to manage any information. I simply recall the obscure search term relative to this vendor. Yet, you will not find this company on Google search until somewhere on SERP #57 or so for searching its main-stay product. If you search "al toman" in Google, the search term pointing to me dominates the entire SERP #1 of some 11,200,000 possibilities. Big whoop~! I also claim #4 spot for SERP #1 for "vladimir toman" due to some 2006 response on a blog to which the incorrect description is assigned. Big whoop~! I have a TON of others. Big whoop~! (Also take into consideration that your looking at Google's SERP #1 for some search term may not necessarily be what I'm looking at for the same search term.) Show me the money! Show me the math! (End of side conversation) There is more to the analytics of this SEO phenomena then #1 on SERP #1. For example, take 10 web pages that hit #1 on SERP #1 for 10 well-searched popular search terms. Analyze those 10 web pages from YOUR SEO professional perspective and show me the math. Math is precise and consistent each time, every time. Those 10 spots are acquired after some considerable number crunching. This is a simple task for a trained SEO and can quickly qualify the SEO vendor. Why isn't it done? Because this SEO phenomena doesn't own the search engine, worse, doesn't really know the math. That's not a bad thing. The math, here, is quite complicated. > SEO stands for Search Engine Optimization Reg, read this: SEO is an abbreviation for "search engine optimizer." source: http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=5291 Google OWNS the search engine and have title to this definition since Google has been consistent with it for many years, therefore, they qualify their statement. And you said, > The ONLY "victims" of SEO are those that do > not have the SEO vendor qualify their > claims. I totally agree with your statement, here. I am NOT a SEO vendor, yet I can qualify my claim each time and every time when it comes to this SEO phenomena. If you read Google's web page on further, Google actually laughs at this SEO phenomena, though espouses it. Why? Because SEO vendors make Google a TON of cash~! Billions! (Well, SEO vendors' clients do.) If you read Google's web page to the end, they assign the FTC tag to these "search engine optimizers". Do you know why? Because Google OWNS the search engine and I guarantee that they will NOT let you anywhere near it! Who Optimizes Seach Engines? Google, for one. If you follow the news today, you will take note that Bill Gates wants part of this action, too! Billy wants to play with Larry and Sergey. Who Does Not Optimize Search Engines? This SEO Phenomena. I don't consider white hat, black hat, or purple hat with pink pokee-dots SEO to be BAD PEOPLE. The SEO phenomena keeps Google happy and filthy rich and in turn Google benefits me as a by-stander. If you followed this phenomena as I did from 2005, you'll see a dramatic change in what was being "sold" back then to where this SEO phenomena stands today. Yes. There are still some SEO vendors caught up in the 2005's. Yep. Show me the money! Show me the math! Al Toman studio9 web design (c) Copyright 1995-2008 Orange Wheel, LLC. All Rights Reserved. ----------------------------------------------------------------- "The secret to creativity is knowing how to hide your sources." - Albert Einstein |
