| LED Digest 2101: Directory Pages for High Rankings? |
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================================================== The LED Digest Moderated Discussion List "Effective Online Advertising, Since 1997" pair Networks: The LED's Web Host Hosting and Domain Reg. from a Trusted Leader pair.com for Hosting | pairNIC.com for Domains ================================================== List Moderator: Published by: Adam Audette LED Digest adam, led-digest.com http://www.led-digest.com .............................................. February 21, 2006 Issue #2101 .............................................. .....IN THIS DIGEST..... ======= NEW ===================== --== Directory Pages for High Rankings? ==-- ~ Chuck Hiatt "I was advised that... the higher the number of directory pagess, the higher the ranking." ==== CONTINUING ================= --== Outsourcing ==-- ~ Rick Gortatowsky "...global competition for business and end run revenues grows more fierce." --== Shopping Cart Abandonment ==-- ~ John Brumage "I would *never* throw away a customer's cart..." =========== NEW ================================== From: Chuck Hiatt Subject: Directory Information Pages I have been spending a lot of my time evaluating SEO alternatives lately and have come across something interesting. I was advised that if I create multiple D.I.P.'s (Directory Information Pages) and submit them twice per month to all search engines that I could be assured of top 20 listings in most of the top 15 search engines and top 10 in the second and third tier search engines. Also that the higher the number of D.I.P.'s, the higher the ranking. This seems a little too good to be true to me. Could I get some input on this issue from some you experts out there? Thanks in advance! Chuck Hiatt Promogear.com, Inc. www.promogear.com chuck, promogear.com ======== CONTINUING =============================== From: Rick Gortatowsky Subject: Outsourcing > I've also seen a lot of "professionally-designed" website, > done by US companies with local workers, that were > simply awful... poor-quality work and communications > problems are not restricted to the experience of oursourcing. - Tom Anson, LED 2099 This is another one of those debates that is just rather difficult to throw pointed remarks at. Some will say outsourced programmers are bad, some are good, just like any profession. It really depends on how we define the guidelines. In programming there are just so many disciplines of it now that guidelines really do get difficult to define. A programmer should always be writing good readable code right? Ummm no. This is what books tell you though! If someone is a native of India or Egypt they may document well does not mean I can read it. If someone is English and documents well does not mean the chap from India can read it. If someone writes just bad code, well, bad code is bad code or is it? Mike Abrash who is a master of optimized code has pretty hard to follow ways of obtaining blinding speed. That's good code. Just because it may take me hours to jibe it (if ever) does not mean it's bad. Let's all code in hand-tuned Intel Assembly Language and see how many C++, C#, Visual Basic, PHP, Perl coders etc. can follow it. I suppose I am privvy in that I learned Assembly Language back on a TRS-80 Z-80 based computer so transitions in CPU's has been natural. But, I dont expect someone who's a compiler based programmer to understand the myraids of Intel addressing modes or how / why Binary Coded Decimal is a better solution to floating point math (when accuracy counts) than using a FPU based solution completely transparent to the programmer via a compiler. As to Web programming... well... It's only now really starting to come into play. Most web based sites are childs play. These are not "programmers" creating webs, they are web designers. Web designers (many of them) like to fashion themselves as programmers. They are not. Just because they can take some scripts and make web pages does not mean they can program scripts from scratch. This is like saying, "I can use MS Word, so I am a programmer!". They like to fashion (keyword here) themselves as programmers as it makes the completely computer uniformed prospect client go, "Ooooo! Buzzwords and terms! They can make a website! Ooooo!" and have a wallet. Its like this... An architect can build you a good house. A home designer can make it look nice (hopefully). There are good architects and bad ones, there are good designers and bad ones. But the two disciplines are as far apart in reality as can be. This is also 95% of the time the case between "programmer" and "designer" who chooses to fashion the buzzword programmer around with "web designer". Due to this complete mess many a company who actually create programming tools are attempting to make their tools more effective for those who are not really programming savvy. Microsofts 2005 line of developers tools are quite amazing efforts on Microsofts part for example. Outsourcing of staff is not a symptom of good / bad software or hardware engineers. It is however a sympton of a faultering economy where global competition for business and end run revenues grows more fierce. Outsourcing of technology jobs related to computer engineering is no different than outsourcing of clothes manufacture or other goods. When a labor force and demands of share holders and markets wanting revenue performance make it difficult to compete against businesses external of an economy this is what happens. Cutting costs results in more revenue. In the US of A we are so very used to stipends attached to working that it is part of the culture. Earning a retirement based on years of work. Options of investments, health care provision and much more. These facets of the culture work very nicely if a nations economy is atop the hill of "have's" in the world. Our country has turned from "Have's" to borrowed time due to enormous amounts of debt, expectations of more more and more by everyone when in fact we need get back to our roots. The American worker can outperform any workers on the planet. I truly believe that is the case and the nations history displays this. However, the American worker will not outperform any workers on the planet unless the American worker is going to see rewards consumate to that effort. This is where the equation comes apart. Other nations workers in up and coming nations, India, China etc. will work hard for less as they are on a expectations mind set, "If I work ever so hard I will see my family fed better, I will see my standard of living rise". Here its different. The view is, "If I work as hard as they are willing to work I need to get more" when in fact that other nations workers are getting less then we do when we do not work hard. The wealth of this nation is being sucked dry due to many many facets of what we have as our culture. From this is made in China and is cheaper, cheaper is what I buy so then I have money to buy more rather than buy American to... Health care benefits that every person deserves. Health care should not be something that some can afford and others can not. It should be a quality system maintained as a function of society. Education should not be a priviledge afforded those who can afford it but instead a function of society. There are many facets of these matters and others that cause us to be unable to stay competitive with other nations. In order for things to change a ENORMOUS fundamental shift would need take place within the USA. We as a nation cannot continue on the paths that brought us past success as they no longer are effective today and will be even less effective tomorrow. This will not happen. I read something quite scary the other day on a web in Europe. Basically speaking the web was pointing towards US policy of today. It asked the question, "Is the USA moving the globe towards a World War III". At first I thought this nonsense. But, if you take in the big picture of the world, where we are vs where we may well be in 20 years. If you take on the big picture of a globe now so very small in comparison to years gone by yet more seperated culturally then one would really think possible in todays world... If you take in the giant lump of "eee gads" from economics and what-abouts's it begins to seem quite more thought provoking than simply ridiculous. I digress... Rick Gortatowsky ------- new post - new topic ------ From: John "Zeke" Brumage Subject: Cart abandonment I would NEVER throw away a customer's cart, but return the items to stock after a reasonable time. If the item is still in stock or available at that price, the order is easily reconstructed. John Brumage, Artist and teacher. ------------------------------------------------------- The LED Digest is sponsored by pair Networks: pair.com for Hosting | pairNIC.com for Domains © Copyright 1995-2006 Orange Wheel, LLC. All Rights Reserved. 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