Marketing & SEO Discussion List - LED Digest

Home arrow Full Issues arrow 2006 archives arrow LED Digest 2192: Site Disappearance Update
LED Digest 2192: Site Disappearance Update Print E-mail
==================================================
                 The LED Digest
             Moderated Discussion List
     "Effective Online Advertising, Since 1997"

      Data > Information > Knowledge > Wisdom

         pair Networks: The LED's Web Host
   Hosting and Domain Reg. from a Trusted Leader
  pair.com for Hosting  |  pairNIC.com for Domains

==================================================
List Moderator:                     Published by:
Adam Audette                          LED Digest
adam, led-digest.com     http://www.led-digest.com
..............................................
June 28, 2006                       Issue no. 2192
..............................................



            .....IN THIS DIGEST.....


==== CONTINUING =================

        --== Selling on Amazon ==--

                ~ Steve Ball
"We've been selling there since 1998..."

                ~ Anthony Kirlew
"...it definitely makes sense to add Amazon
to your marketing plan."

                ~ Nancy Cardinali
"I will give you my buying technique..."

                ~ Claudiu Spulber
"You might want to take a look at these [links]..."

        --== The Case of the Missing Web Site ==--

                ~ Brad Waller
"...top quality hosts run daily and weekly
backups on all their servers."

                ~ John Brumage
"...it is also important that you get the domain
name renewed..."

                ~ Mary Johnson
"If you have the FTP username / password..."

                ~ Dirk van der Werff
"...just to update the many of you who were
good enough to offer input..."


==== BILLBOARD ===================

        --== AdSense Section Targeting ==--
                ~ Nathan Holley


======== CONTINUING ===============================

From: Steve Ball
Subject: Amazon selling

> Has anyone out there had any experience
> selling products on Amazon.com...?
        - Nancy Schettler, LED 2191

We've been selling there since 1998, or thereabouts (we were one of
the beta-testers for the original z-Shops and Marketplace
applications).

I can't say how many people search Amazon first, as opposed to
Google, etc., but I have heard the number of 125,000,000 hits per
day for Amazon.

If you look at http://www.alexa.com/ and click on Traffic Rankings
you can do a traffic comparison between any two sites. Also, enter
Amazon.com and read the comments...

Steve Ball, Owner
Book Nook of Orange County


-------- new post - same topic --------

From: Anthony Kirlew
Subject: Amazon selling

> I guess it is a question of whether you think that someone would
> begin their online shopping search by going first to Amazon, as
> opposed to just doing a general search at Google or Yahoo or MSN.
        - Nancy Schettler, LED 2191

By listing at Amazon you will capture both audiences; those who
search Amazon (a not so small crowd), and those searching the web
via search engines as Amazon listings often rank well in SE's such
as Google. Given the size of the Amazon audience as well as the fact
that they only charge once a sale is made (as opposed to eBay), it
definitely makes sense to add Amazon to your marketing plan.

> Or maybe it is an issue of Amazon having
> brand name recognition & a good name,
> versus us unknown little companies on the web?

I do believe that this will give you some additional credibility
with would-be customers as many of them do not differentiate between
buying from Amazon directly or their 3rd party sellers.  All they
know is that they went to Amazon (a trusted site), did a search and
made a purchase.  Make sure to solicit positive feedback from those
that buy from you as this also helps when people view your items and
see your positive feedback.

I know that if I am buying from a 3rd party vendor at Amazon, I read
the feedback... it is amazing what people write and it has saved me
from using an unscrupulous vendor in the past.  Your customers will
also have the security of the Amazon safe buying guarantee.

I say go for it!  (and let us all know how you do)

Anthony Kirlew

Web Traffic Team


-------- new post - same topic --------

From: Nancy Cardinali
Subject: Amazon selling

Nancy,

I will give you my buying technique to add to what others say.

When I am looking for a Widget, I use search engines to find the
brand I want or at least the proper search terms. Then I go to the
manufacturer of the Widget to check their price and read all the
specs. This price is usually the highest price. Then I will search
for the exact item. Usually Amazon will come up in that search. If
not, I will go there and search.

Amazon usually has great deals on what I want, but not always.
Electronic equipment I prefer to buy from an electronics store
(virtual or brick & mortar).

Hope this helps.

Nancy Cardinali

Action adventure novels based on author's Private Investigator case
files.


-------- new post - same topic --------

From: Claudiu Spulber
Subject: Amazon selling

Hi Nancy,

You might want to take a look at these discussions as they provide a
good insight regarding selling on Amazon:



Regards,

Claudiu Spulber


-------- new post - new topic --------

From: Brad Waller
Subject: Site disappearance

Dirk,

Immediately contact the Host (Schlund.de? +49 721 91374 50 ) and see
if they have your data on their server still!  If so, I'm sure they
will transfer it to you or re-enable it if you choose to continue
hosting.  They may have a backup file that you can use, as top
quality hosts run daily and weekly backups on all their servers.
They may charge for this, but I bet it would be worth it.

It would be very tedious, and incomplete, but you can also get the
top pages from the archive.org site
a number of pages, although very slowly.  Their last index of your
site was March 31, 2005

Brad Waller

Manage and Sell your own site advertising
waller, adjungle.com


-------- new post - same topic ---------

From: John "Zeke" Brumage
Subject: Site disappearance

i would IMMEDIATELY call schlund.de. According to a traceroute, they
are the virtual hosting company

ask the PREVIOUS designers if they have backup copies.

it is also important that you get the domain name renewed, it
expires in two months. luckily you are the owner of the domain, but
you should get the records updated as soon as you are able.

John Brumage


-------- new post - same topic ---------

From: Mary Johnson
Subject: Site disappearance

If you have the FTP username / password, then you can log directly
into the server where your source code is, regardless of whether the
domain name is active or not.  This will let you download the source
code (i.e. HTML / ASP pages).  That is the first half of the problem.

The second half involves the database, which may or may not be on
the same server.   Were you ever given access information for the
database?  Were you given a backup (which would consist of both the
database structure and the actual data)?

Unfortunately, without the access to the information for the two
pieces above, you are at the mercy of the programmers to give you
this.

Mary Johnson

Software Engineer - Web Site Helper
"Web It Up to the Next Level"


-------- new post - same topic ---------

From: Dirk van der Werff
Subject: Site Disappearance - Part 2

Hi ... just to update the many of you who were good enough to offer
input on my dilemma... and no I didn't have a personal backup of
the current re-developed site...

BUT

It took me some time on Monday this week to track down the actual
host using the IP address and www.ripe.net.

This pointed me in the direction of Schlund.de a German hosting
company who are partners with (http://www1and1.co.uk) "The world's
No.1 Web Host"

I spoke with their customer relations department and explained that
I had run my website for 12 years, that I had thousands of members /
customers and an income from the site, and through no fault of my
own, I now had no access to it and no way of making an income from
it or being able to access my members records so that I could let
them know that my business was fine, but the web developer who
maintained the site had gone bust.

All I wanted to do was pay for the files that made up my website to
be made ‘live’ again...even to host with them.

They actually confirmed to me on the telephone that they hosted my
website on behalf of the developer... they even gave me his account
no. by e-mail for some bizarre reason ........

I have always owned the domain for  12 years (inc. the .co.uk
variant) , it was my design, it’s my intellectual property, my
copyright and I have done for 12 years.

1 and 1  came back and now tell me that:

------------------------
"Further to our conversation, because we can only give access to
this account to the account holder there is nothing we would be able
to do in terms of getting the files for your website back. We do not
have the authority to access his server and distribute his files to
the relevant parties this due to UK data protection issues."
------------------------

How can a man / company that has gone bust / ‘done a runner’ have
more authority than myself, who technically is the Data Controller
(as I could access all my members details, and order history through
my website) and now I’m unable to do so.

I don’t believe that 1&1 (http://www.1and1.co.uk) would access my
customers / members records of course, I just want them to make my
website live again, as I’m losing income and business confidence
every day this site is down.

I have now spoken with staff and written a letter outlining this
story to the Information Commissioner in the UK
(http://www.ico.gov.uk/) who regulate Data Protection in the UK...
but in the end, all I want is my website back, and it seems to me
that 1&1 are holding hostage property which is mine.

Any further input LEDers?

cheers

Dirk van der Werff, Editor / Publisher

Plants International Magazine


==== BILLBOARD ===================================

From: Nathan Holley
Subject: Following Up - AdSense

I want to thank LEDers for helping me out w/ my previous AdSense
questions. I've taken the tips from your responses and put them to
use - also done some research online - and have a much better
understanding of contextually relevant ads in general and AdSense in
particular.

My thinking at this point is that by using Google's ad network (and
great technology) I'll be able to have them "manage" my advertising
and also be able to count on them delivering targeted ads. Pretty
neat, really, for publishers with great content but without sales
people, and budgets. ;)

Two more questions, if you'll bear with me...

1) Has anyone used Google's "Section Targeting" with any success?

2) How exactly does Google get away with keeping so much private? I
mean, you get basic stats, but no CPC rates at all! Pretty crazy, if
you ask me, but then again they're Google aren't they. (not
complaining, although it probably sounds that way - more amazed at
the whole thing)

Lates,

Nathan Holley


-------------------------------------------------------
The LED Digest is sponsored by pair Networks:
pair.com for Hosting | pairNIC.com for Domains

© Copyright 1995-2006 Orange Wheel, LLC. All Rights Reserved.
-----------------------------------------------------------------

"Kind words may be short... but their echoes are endless."
- Mother Theresa